25 tips to teach you to design awesome posters

Poster design is full of countless possibilities. It doesn't have to be conventional, but it can be bold and creative. Posters also have a variety of types, either the headline of the concert or the text with a large amount of information. No matter what type, the key is to find a balance between title, text, pictures and logo. Now, let's share 25 tips with friends who love poster design to help students make wonderful posters.

11 The magic of color-transmitting energy, expressing emotions and catching people's eyes. In design, color has unlimited possibilities. It can transmit energy, express emotions and attract attention. According to the different themes of the poster, bold, soft or romantic colors can be selected respectively. In a word, color can play a vital role.

in the example below, the poster of Savannah Music Festival uses soft spring colors, so that everyone can feel that this is an outdoor music festival, and the music to be enjoyed is soft and wonderful, not heavy rock.

another way is to use solid color blocks, just to ensure the harmony of various color combinations. This way can make the background very eye-catching, and the following example is a good illustration of this.

You can also control the number of colors, and see how the activity poster below uses only red and black colors to create an eye-catching effect with strong contrast.

12 try different fonts. sometimes, just using fonts can make the activity poster convey rich information. Use sans serif bold to express seriousness, serif italic to convey elegance, or choose playful handwriting to create fun. When choosing a font, choose at least two-one for the title and the other for the text. Let's use fonts to create visual impact. Take a look at the following two beautiful activity posters, which are inspired by the activity theme "food" ~ This example is a good illustration of how to successfully convey the core content of the activity to the public by using experimental composition.

if you want to try a similar font form, make sure that the auxiliary font is simple.

Below is a poster of an annual font design festival, which also skillfully combines the theme of the event with fonts.

13 Grading visual level

Posters should be conducive to fast reading and play an eye-catching role, so it is particularly important to grade information. If there is only a small amount of text in the poster, use a thick font as much as possible, and combine simple graphics or photos. Please refer to the ColumbusCreative poster below. If the poster contains a lot of text, then focus on the text, and consider placing headlines and treating a lot of text as a whole text block.

14 Using negative space to form a clever composition

It's really amazing that one picture hides another picture. When you finally see the hidden image, you will feel refreshed. Melbourne Restaurant Association posters skillfully use the negative space in the fork to combine the wine glasses. Another way to use negative space is to focus the visual center on a small object and leave visual breathing space around it. Put the text in a negative space to attract attention, but don't fill it up.

15 delete redundant elements, less is more

sometimes, less is more. This method can attract the audience's attention, and the communication effect achieved by a simple word or a dramatic picture far exceeds that of a large text and a complex image. Don't add extra graphics or text for the sake of adding.

We can notice the similarities between these two posters. They both focus on the audience's sight with only one leading word, and create a simple font sense with plain colors.

the elegance of minimalism is still very effective in practical application.

16 lock the focus

The combination of clear or fuzzy pictures can enhance the power presented by words. If you cut the picture to the core, you can create a dramatic effect and attract attention. The poster of Chaillot National Theatre below uses partial lip-shaped pictures instead of full-face pictures to create passion and tease. Have you noticed that the lip shape also outlines the heart shape?

17 graphics create visual highlights

Various shapes are connected with each other, and then new shapes are formed, which can create a visual clue for the audience. We can use various graphics to place words, or create interesting compositions, or guide specific visual directions. In a word, shapes are very diverse and practical in poster design.

18 possibilities of composition

when all the information, pictures or graphics are ready, it is time to consider how to completely break them up and reassemble them for easy reading. The process of information recombination is like walking a maze. You decide how the audience should read this poster and how to get the information it expresses. Think more about the interaction between graphics and words.

The poster below is designed by Calamargraphic for Malaga Festival. The text message is placed on the upper right side of the poster, and then the colorful characters are used to go to the text message together.

19 Draw the depth of the picture layer by layer. Put the graphics, colors and words at different levels to create depth, and use a small drawing board to lead people into the small world in the poster. The poster of the Horticultural Festival below is layered, with words and pictures superimposed on each other to create a picture of the life of gardeners.

The Valentine's Day poster below has the same effect. It uses shadows to create a three-dimensional sense. The placement of characters is also very interesting, they are close to each figure, which makes them related to each other. Wonderful. What kind of background color is suitable for spring theme posters, except green

light pink and light yellow; For the spring series, the style should be bright and fresh, and the combination of light colors such as light yellow, light pink and light green will have a good effect. If you don't like these colors, when choosing other colors, you should also focus on choosing light colors. 2121 beginning of spring poster copy

1. The spring rain is continuous, bringing the body fragrance of beginning of spring; Breeze bursts, blowing beginning of spring's thoughts; The white clouds are long, floating to beginning of spring's face; Grass breaks ground, that's greeting to beginning of spring: Hi! Hello, lovely spring girl!

2. The evening breeze is like water, with no regrets. beginning of spring night is the most intoxicating. With the auspicious New Year, the season is bright with the deep sleep in winter. The feelings of blessing come from the heart and are the purest for you. I wish you a happy spring and a prosperous flower.

3. Spring breeze, slowly blowing warmth; Spring rain, continuous, moistens the heart; Spring flowers, bright and smiling; Spring water, slowly, emerges happily. Beautiful spring is just around the corner, and I sincerely wish you endless happiness!

4. When beginning of spring came, the world changed, and thousands of miles of ice melted for a while. Rivers flow to the east, and Qian Fan strives for courage. The farmland on the shore is full of joy, nourishing and enjoying a good year. Bloom's face changes in warm spring, and the beautiful scenery awakens spring. May you be ambitious in beginning of spring, and your hard work will bring you a happy life!

5. Swallows announce the arrival of spring, blossoming flowers welcomes the spring breeze, willow leaves spread the meaning of spring, spring breeze spreads the warmth of spring, spring rain spreads the truth, and text messages send blessings every word; Happy Li Chun!

6. Warm sun sends winter home, and text messages welcome the spring. Beginning of spring has arrived, and I send you a congratulatory message in spring. I wish you a prosperous work, a prosperous career, a beautiful life, a warm love in bloom and a beautiful life!

7. Green is approaching spring, bringing its greetings, and flowers are approaching spring, bringing its smiles. Please accept my wishes for spring. beginning of spring is here, and let the spring breeze blow away your troubles and bring joy!

8, a love, a friendship, a love for you; A sweet, a honey, a passion to drive away moisture; A beauty, a meaning, a brilliant spring; A smooth, a profit, a blessing is the best. Spring is humid and foggy. May you take care of yourself and be very happy.

9. In spring, cold and warm weather, the temperature changes, so it is necessary to keep warm, the humidity is high, the fog is heavy, and it is slow to go out. Drink more soup, dispel the cold, eat lean meat, keep healthy, eat strawberries, contain fiber, help digestion, be far from constipation, be in a good mood, and be healthy.

11. A good beginning is half the battle. Today, beginning of spring is a source of hope. Sow the seeds of hope, moisten the water drops of happiness, grow the buds of happiness, and bear fruitful fruits. May you make great plans, set great ambitions and bear great fruits in beginning of spring season!