In fact, the information behind this question is a bit large, but because you have given too little information, let's sort it out:

First, do you want to be WeChat official account?

1. Frankly speaking. The peak of the bonus period of WeChat WeChat official account has passed. It's hard to start now. Either pay less attention! Either pay attention to it, take the benefits and delete it! Or zombie fans!

2. High operating costs. Content, content, or content. Now major self-media platforms have carved up a large part of WeChat traffic. And simple porters have no way to attract and retain fans. It must be based on good content. It will take a lot of time and energy. Is there anyone with this level to do this?

second, if yes, service number or subscription number?

don't think you can do both. Unless you have a professional team, you have no time and energy. Why don't you make one? If you are good at content and update quickly, you can subscribe. If you give priority to activity push, the service number delivery effect is better.

Third, how to circle the powder:

1. In-house food and take-out, scanning code for opening and sharing free of charge; Scan the QR code at the dining table to enjoy discounts/give away fruit drinks and other conventional methods.

2. Take-away: Take-away packaging box prints QR code, scanning code pays attention to courtesy, etc.

3. jointly develop WeChat official account with the cashier system to improve the function of circling powder and leaving powder. This is the WeChat official account developed and customized by the hip-hop court tea brand for serving tea and a well-known domestic cashier system software giant. The first test store circled more than 2,111 active fans in the first week, and the retention rate was over 91%.

3. It should be noted that in addition to giving customers reasons to pay attention, they should also give customers reasons to share and stay. It is very important to push regular activities, with small direct efforts and large sharing efforts.