In recent years, the brand Tastin has rapidly gained popularity, and the main reason behind its success is the prevalence of Chinese style. As a burger brand under Fuzhou Tastin Catering Management Co., Ltd, Tastin specializes in Chinese-style burgers and snacks and drinks, and its unique positioning makes it stand out among many other catering brands. The rise of the national trend has provided Tastin with an excellent market opportunity, and their products such as Peking Duck Burger and Mapo Tofu Burger have accurately captured the tastes of Chinese consumers, and have naturally won the public's love and admiration.

The design of the Taste of China brand logo is also a key to its success, as the graphic design of the logo incorporates the image of the brand mascot "Taste of China", such as the auspicious cloud eyebrows and the dragon scales, which not only strengthens the brand's recognition, but also closely links it to Chinese culture. The lion's design is fused with elements of Chinese bells and burgers, displaying a strong Chinese character with an auspicious meaning and a vivid image that is both majestic and friendly. For the font part, Tustin chose the Song font deformation design, which retains the retro flavor and incorporates the trend elements, with the classic elements of IP running through it, making the whole LOGO simple and powerful, fully reflecting the brand's tone and deep connotation.

In summary, Tastin's success lies in its accurate catering to the trend of the national tide, combined with local tastes and create a unique brand image, which won the favor of consumers, so that it is on fire in the market.