It can improve the operational efficiency of e-commerce.

By using the related technologies of cloud computing, the distributed resources are connected through the network to build a virtual and extensible "resource pool".

Cloud computing technology can provide extended server facilities and increase storage capacity for e-commerce enterprises, and can handle massive data quickly and effectively. Cloud computing reduces the operating costs of e-commerce enterprises and realizes the "ready availability and flexible configuration" of application resources and tools.

2. Internet of Things

Escort the development of e-commerce.

Many customer complaints encountered in e-commerce focus on the quality of logistics and distribution services.

Combining the Internet of Things with e-commerce logistics, with the help of GPS technology, the parcel distribution can be modularized, and the warehousing, sales terminals, warehousing and transportation of goods can be monitored in real time, so that consumers, online retailers and logistics companies can know the route of goods in real time and find problems in the logistics process in time.

3. Big data

Insert wings for the development of e-commerce.

Through big data technology, we analyze and model consumers' commodity trading information, price information, brand information and personal attribute information, as well as consumers' comments and feedback information on commodities.

We can analyze the portraits of e-commerce consumers, accurately understand consumers' consumption habits, consumption psychology and brand preferences, and then adjust the sales model and direction of products to promote the continuous increase of consumption.

4. Artificial intelligence

Let the development of e-commerce be full of imagination.

According to Gartner's prediction, by 2020, more than 80% of customer service work will be replaced by artificial intelligence.

According to the data of foreign authorities:

One fifth of consumers buy goods and services from chat bots; Consumers spend more than 3 17 pounds through chat bots, equivalent to about 2853 yuan;

40% consumers seek discounts through chat bots and seek benefits through networking with chat bots. In addition, technologies such as 5G and VR are also full of imagination for the development of e-commerce.

Extended data:

Future development trend of e-commerce;

1, oligopoly situation weakened, vertical field became a new trend.

From the investment and financing situation of domestic e-commerce industry in recent years, this paper analyzes the tendency of capital subdivision and the future development trend of e-commerce. Quality e-commerce and vertical segmentation will provide opportunities for breakthrough development for other e-commerce platforms.

2. Online and offline integrated development, opening a new retail era.

In recent years, the growth rate of users in cmnet has slowed down year by year, the demographic dividend has disappeared, the online customer acquisition cost has increased, and the e-commerce space has narrowed. Offline channels still account for more than 74% of the national FMCG sales, and the profit point of e-commerce platform has been transferred to offline.

Ali put forward the concept of "new retail" for the first time on 20 16 and 10, and retail giants such as JD.COM, Yonghui, An Baili, Gome and IKEA laid out their plans one after another.

3. Fresh e-commerce is the next bastion of e-commerce

The fresh market is nearly one trillion yuan, but the penetration rate of fresh e-commerce is still low, the market potential still needs to be tapped, and the competition between peers and giants is fierce.

It is estimated that the market scale will reach more than 200 billion yuan in 20 18. With the intensification of market competition, the fresh food industry will usher in a reshuffle period. On the one hand, a large number of small and medium-sized fresh e-commerce enterprises have either closed down or been merged;

On the other hand, e-commerce giants such as Ali and JD.COM are entering the market and increasing their investment in cold chain logistics and fresh supply chain. Enterprises with full industrial chain resources and omni-channel resources will give full play to their advantages.

4. Social e-commerce has changed from gathering people with things to gathering people with people.

Social e-commerce will exceed one trillion, and the industry will grow rapidly.

In 20 17, the overall market size of social e-commerce industry was 683.5 billion yuan, and it is estimated that the market size of social e-commerce will exceed one trillion yuan in 20 18.

As an emerging industry, the social e-commerce market is in a period of rapid development, with a market growth rate of over 50%. In the future, the market growth rate will gradually decrease with the expansion of the base, but the absolute growth rate will still be ahead of other commercial fields such as traditional e-commerce.

The field of social e-commerce is favored by the investment and financing market, and financing events are frequent. The traditional e-commerce platform has consumer demand first, and then consumers go to the e-commerce platform to find the goods they want to buy; Social e-commerce starts from socialization and promotes transactions through high-quality content sharing.

Four different modes of social e-commerce platforms, such as Gathering, Youzan and Xiaohongshu, have successively obtained the industry-level phenomenon of financing, which, to a certain extent, reflects the increased recognition of the social e-commerce model by capital, and the grafting with social media is becoming the trend of e-commerce platforms.

Reference source: Baidu Encyclopedia-E-commerce