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Want to study design, interior design or graphic design?
I. Interior Design

Interior design is to create an indoor environment with reasonable functions and meet people's material and spiritual needs by using material and technical means and architectural design principles according to the nature, environment and corresponding standards of buildings. This kind of space environment not only has the use value and meets the corresponding functional requirements, but also embodies the spiritual factors such as historical context, architectural style and environmental atmosphere. Clearly take "creating an indoor environment that meets people's material and spiritual needs" as the purpose of interior design.

key element

Rationalization of spatial elements, giving people a beautiful feeling, is the basic task of design. We should be brave in exploring the new image of space endowed by the times and technology, and don't stick to the spatial image formed in the past.

Color elements Indoor color not only affects the visual environment, but also directly affects people's mood and psychology. Scientific color selection is beneficial to work and health. Proper color processing can not only meet the functional requirements, but also achieve beautiful results. In addition to observing the general color rules, indoor colors are different with the changes of aesthetic standards of the times.

Light and shadow elements Human beings love the beautiful scenery of nature, and often introduce sunlight directly into the room to eliminate the darkness and closeness of the room, especially the soft scattered light, and make the indoor space more intimate and natural.

Decorative elements such as columns and walls are indispensable building components in the whole indoor space, which can be decorated in combination with functional requirements to form a beautiful indoor environment. By making full use of the texture features of different decorative materials, we can obtain ever-changing indoor artistic effects with different styles, and at the same time reflect historical and cultural characteristics.

Indoor furniture, carpets, curtains, etc. They are all necessities of life, and their shapes often have the characteristics of furnishings, mostly playing a decorative role. Practicality and decoration should be coordinated to make the indoor space comfortable, decent and full of personality.

Greening elements In interior design, greening can beautify the space and become an important means to improve the environment.

According to the use function of the building, interior design is divided into the following categories:

1, Interior Design of Residential Buildings

It mainly involves the interior design of houses, apartments and dormitories, including the design of front hall, living room, dining room, study room, studio, bedroom, kitchen and bathroom.

2. Interior design of public buildings

interior design

(1) Interior design of cultural and educational buildings. It mainly involves the interior design of kindergartens, schools, libraries and scientific research buildings, including the interior design of foyer, lobby, atrium, classroom, activity room, reading room, laboratory and computer room.

(2) Interior design of medical buildings. It mainly involves the architectural interior design of hospitals, community clinics and sanatoriums, including the interior design of outpatient clinics, examination rooms, operating rooms and wards.

(3) Interior design of office building. It mainly involves the interior design of offices, conference rooms and lecture halls in administrative office buildings and commercial office buildings.

(4) Interior design of commercial buildings. It mainly involves the interior design of shopping malls, convenience stores and catering buildings, including the interior design of business halls, specialty stores, bars, tea rooms and restaurants.

(5) Interior design of exhibition buildings. It mainly involves the interior design of various art galleries, exhibition halls and museums, including the interior design of exhibition halls and galleries.

(6) Interior design of entertainment buildings. It mainly involves the architectural interior design of all kinds of dance halls, karaoke bars, KTV and amusement halls.

(7) Interior design of sports buildings. It mainly involves the interior design of various gymnasiums and swimming pools, including the design of supporting auxiliary rooms for competitions and training in different sports.

(8) Interior design of traffic buildings. It mainly involves the construction of stations, terminals and docks of highways, railways, waterways and civil aviation, including the interior design of waiting rooms, waiting rooms, waiting rooms and ticket offices.

3. Interior design of industrial buildings

It mainly involves the interior design of workshops, living rooms and auxiliary rooms in various factories.

4. Interior design of agricultural buildings

It mainly involves the interior design of various agricultural production houses, such as planting greenhouses and breeding houses.

Two. Art of binding and design

Graphicdesign, also known as visual communication design, takes "vision" as a way of communication and expression, and creates and combines symbols, pictures and words in various ways, thus making a visual expression to convey ideas or information. Graphic designers may use professional skills, such as typesetting, visual arts, page layout and computer software, to achieve the purpose of creative planning. Graphic design can usually refer to the process of making (designing) and the final finished work.

Common uses of graphic design include logos (trademarks and brands), publications (magazines, newspapers and books), print advertisements, posters, billboards, graphic elements of websites, logos and product packaging. For example, product packaging may include trademarks or other works of art, arranged texts and pure design elements, such as images, shapes, sizes and colors with uniform styles. Combination is one of the most important features of graphic design, especially when the product uses pre-existing materials or multiple elements.

basic elements

Graphic Design Works (6 pieces)

2065 438-2005 Graphic design not only gives people an aesthetic enjoyment visually, but also conveys a message and an idea to consumers. Therefore, in graphic design, we should not only pay attention to the visual beauty of the surface, but also consider the transmission of information. Graphic design mainly includes the following basic elements:

A. Creativity is the first element of graphic design. Without good ideas, there will be no good works. In creativity, we should consider three conditions: audience, media and cultural background.

B, composition: composition is to solve the spatial relationship between graphics, colors and words, so as to be novel, reasonable and unified.

C. Color: Good graphic design works pay attention to harmony, contrast, balance, rhythm and rhythm in the use of screen colors.

Whether it is newspaper advertisements, mail advertisements or advertising posters we often see, these elements are formed through ingenious arrangement, configuration and combination.

Practical course

1, logo design: logo classification, logo functions, categories and characteristics, logo design ideas, expression techniques, combination forms, basic principles of logo design, and differences between trademarks and logos.

2. Mascot design: mascot design standards, creativity, materials, brand understanding and color application.

3. art font design: Font classification, writing rules and changing rules of artistic fonts, art font design principle, art font design method and standard fonts.

4. Exhibition board design: the basis of creative design of print advertisement, the elements of layout design, the form of creative design, the advertising design process and the production method of print advertisement.

5, logo design: outdoor advertising theory knowledge, advantages and disadvantages of outdoor media, outdoor advertising production methods.

6, card design: graphic design color psychological reaction, card size, design considerations.

7. Business card design: the use of color in graphic design, the size of business cards, and the characteristics of making business cards in different industries.

8. leaflet design: the application of layout composition in graphic design, the principle of layout composition, the form of layout composition, and the production of cover and inner page.

X-shaped frame (7 pieces)

9.X-frame design: inkjet knowledge, the difference between inkjet and photos, the output requirements of inkjet and photo images, how to make inkjet pictures color neutral, the selection of inkjet materials, and picture synthesis.

10, storefront door head design: key points for attention in door head design of different storefronts and selection of door head materials.

1 1. album design: the basic knowledge of binding design, the essential elements of binding design, the dimensions and specifications of binding design, the contents and functions of binding and binding design.

12, commercial poster design: basic knowledge of poster design, poster design content, poster expression, poster design criteria, poster composition, poster font arrangement and poster specifications.

13, enterprise identification system (VI) design: basic knowledge, concrete composition of CIS, significance of excellent VI to enterprises, basic principles of VI design, and VI design process.

14, newspaper advertising design: basic knowledge of newspaper advertising design, layout of newspaper draft and key points of newspaper draft design.

15. packaging design: overview of packaging design, general process of packaging design, packaging design scheme, basic composition of packaging design and packaging form.

16, comprehensive advertising design: space advertising layout, renderings design, body advertising design.