Without large-scale advertisements, the game house, which uses Sadako and other horror movie protagonists as its publicity image, relies only on word-of-mouth to attract about 80 people a day to experience the game.
Young people under the age of 30, such as university and high school students, dominate the experience.
But at the same time, a skepticism is growing among the public: is the cultural center promoting a culture of terror? What is the point of renting out a venue for this kind of business?
"Haunted house" screams of terror
Putuo District Culture Center on the eighth floor, the reporter turned the corner to see the "paranormal space brave extreme game" big signboard. In the distance, there were also strange screams common in horror movies, and the wall was plastered with messages from those who had experienced the "afterlife", which made the atmosphere tense at once.
Spending 25 yuan, the reporter touched the wall into the "psychic space". Narrow passages, dark space, green fluorescent lights, with a suspenseful soundtrack, the horror of the atmosphere immediately diffused. Breathing sounds, knocking sounds are endless. Suddenly, the floor under the feet became soft, a "black hand" steeply outstretched, accompanied by a scream! Since then, the journey, "ghost wind" always blowing hair, "ghost hand" constantly harassed underfoot ......
"Psychic space "The person in charge of Gu Hao said investors learned from Japan "haunted house" idea. Currently in the cultural center of this game house, the daily experience of about 80 people, all young people under 30 years old, everyone can participate in the experience with a game mentality. "We have five levels of experience, and there are more customers in the evening, when people come here to release their stress."
Gu Hao said the current annual rent for the 150-square-meter haunted house is around 180,000 yuan. The game hall in the cultural center, is to find a "haunted" place. "At the beginning of the cultural center is also relatively hesitant, talk for a long time before negotiation."
Whether to renew the lease of the cultural center is still under consideration
"To open the 'psychic space' in the cultural center, we also have the idea of trying to rent the venue. Not recommended, nor opposed." Yesterday afternoon, Putuo District Cultural Center, deputy director of Dai Zhuyu said that at the time they had worried about opening a "haunted house" does not comply with the relevant provisions, but after careful questioning, found that the "horror game hall" does not have any specific department tube. "We in line with the idea of supporting the entrepreneurship of returnees, mentioning not to promote pseudo-science and other requirements, before allowing them to open here."
In fact, today's Putuo District Culture Center, even after the removal of the "psychic space", the eight-story building is still rich in activities. People can eat McDonald's and Zhending Chicken on the first and second floors, go to a pub and play games on the fourth and fifth floors, watch stocks on the sixth floor, and take wedding photos on the eighth floor. Programs such as calligraphy, painting and chess, which are common in cultural centers, occupy less than half of the space in the museum.
Dai Zhuyu said that before the "psychic space" was built, the eighth floor was the cultural center cafeteria, was rented out, the cultural center of more than 50 staff members can only call for takeout meals. "The rent of the eighth floor is very cheap, can only subsidize the meal, not a loss only, in the future to renew the contract we are still considering."
The government will gradually recover the expiration of the rental site public information shows that at present, Shanghai **** there is a municipal cultural center, 25 districts and counties level cultural center. The Shanghai Municipal Administration of Culture, Broadcasting, Film and Television emphasized yesterday that all these cultural halls are public **** cultural service centers and should focus on public welfare cultural services.
Shanghai Municipal Administration of Culture, Broadcasting and Television said yesterday that the function of the cultural centers is to coordinate mass cultural activities in the region and to provide service venues for cultural activities such as book reading and art training.
In the past few years, all districts and counties have been investing more in cultural centers. However, due to historical reasons, there is an imbalance in the development of cultural centers in all districts and counties in Shanghai, and some of them also suffer from insufficient funds. This has also become a reason for a few cultural centers to set up business entertainment programs. According to regulations, if a cultural center wants to set up a business entertainment program in the center, it needs to be approved by the cultural administrative department of the district where it is located.
But the Shanghai Municipal Bureau of Culture and Broadcasting emphasized yesterday that, as a requirement, the bureau is now not in favor of cultural halls setting up operating entertainment projects. The government has already begun to gradually recover rented venues for cultural centers that have arrived at the appointment, and is constantly improving the total amount of public welfare in cultural centers. The Bureau of Culture and Broadcasting said its goal is to maintain the basic cultural rights and interests of the masses, and to create a brand of public culture in Shanghai.