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Agent franchise and affiliate, do you know what it all means?
Nowadays many people choose to start a business, of course, entrepreneurship is risky, but people still feel the need to struggle, entrepreneurship is also divided into a variety of modes, such as franchising, agents and associates, many people will be confused, in the end, what is the meaning of, today to explain to you.

For example, I registered a trademark of a milk tea store, and then this brand belongs to my own. Other people then open milk tea store with this trademark is a violation of my rights and interests.

I myself use this trademark brand to open the milk tea store, it is called direct store. The first thing I want to do is to make sure that I have the right to be able to do the right thing, and that I have the right to be able to do the right thing.

All the marketing activities, personnel management, cost negotiation is my own hands, profit and loss if my milk tea store sells well, a lot of people come to me, ask for the production of milk tea method, want to find me to learn milk tea technology, buy my milk tea raw materials or use my trademark brand, and then go to the copy of my business model, copy my style of decoration.

Then I pick some of the more suitable people to authorize them to open the same milk tea store with me, I come to collect the franchise fee as well as the annual management fee franchisee to be responsible for their own profit and loss, and I have nothing to do, but if I am more visionary, try to find ways to make the franchisee to make money, so that I can also continue to earn his money.

Personnel management Some brands are managed by me, and some are managed by the franchisees themselves. Marketing activities are generally set up by me and unified arrangements, but there are brands that allow the franchisee to completely independent choice of activities marketing.

In the end this franchisee made money, and a lot of it, so he wanted to continue to copy the business model of my trademarked brand. But again, not satisfied with just one store. So he approached me and wanted to represent a particular city or province.

I weighed the pros and cons and then gave him a price that I thought was expected to allow him to represent a certain region. Then all the matters of my trademark brand in this region were given to him to take care of.

I was only responsible for collecting the money and checking from time to time to see if he was doing anything against my brand.

And Tian Kun Road to take the associate way to cooperate with customers to join and associate, in fact, are open "brand" store.

But associates are just a policy of the brand company, frankly speaking, is also regarded as joining, the goods are available in the brand company's own choice. Brand franchising is generally mostly ordering system, you need to pay money in advance to order, cross-season return rate between 10% -20%. However, the profits from the sale of the franchisee's own.

This is a whole set of roughly all types of entrepreneurial approach to the process, in fact, for entrepreneurship, or need to look at the individual, depending on which you want to choose, which you want to invest in, for entrepreneurship, be sure to adhere to, learn more, see more, so that the later may be able to smoothly adhere to, I hope that the above explanations to help you are in the entrepreneurial world!