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Why March April is the restaurant off-season
1, the impact of the holiday. 2, the market reasons. 3, the impact of the epidemic.

First of all, on my personal observation, the Spring Festival has just passed, many of the "North" floating migratory birds most of the return from their hometowns, and tend to frequent snacks fast food noodles store 80% of these consumer groups. Everyone goes home for New Year's Eve, basically consumed a certain amount of savings (of course, home for New Year's Eve no money to spend or spend even more does not matter friends are not in this sequence.) In the only back to work this month, the money in the pocket is going to be tight with, so it will be on our kind of snacks class (not the main food meals) catering caused by a certain impact on the spending power.

1, the impact of the holiday season, January, February is China's "homecoming", many workers, students because of the year-round work and study outside, want to go home early and family reunion, this period of time is certainly a catering business off-season. March and April, with the working people, students are returning to their posts, some people take advantage of the just open! The year planning a year's goal, some people will choose to learn a skill, do a career.

2, market reasons, summer is the hottest season for small restaurant business, according to the temperature change in Ningbo, from May 1 after the temperature continues to rise, all kinds of crayfish, barbecue and other late-night snacks business began to boom, and a catering business from opening to operating on track will take two or three months.

3, the impact of the epidemic, since the outbreak of the epidemic in early 2020, the people of the country by the impact of the spread of the epidemic made people panic, go to the hotel dinner less people, more people are willing to do something at home to eat. In addition to the reduction of dinners, hotels from time to time to prohibit the operation of large-scale food and beverage, the original year-round no rest into the current "do five rest two". Now the catering industry, small meals is the king.