First, when choosing a catering franchise project, you must first determine its legality

If you want to choose a catering franchise, you must examine the franchise qualification of the catering franchise. Investors should ask the catering franchise and review its filing materials to determine its legality.

second, to understand the brand awareness of catering franchise chain franchisees, and whether the local situation is related to publicity. Whether it's true.

Franchisees with excellent brand image should have the following four characteristics: outstanding flavor characteristics and high technical content; Large radiation space and high social reputation; Long communication history and more cultural connotations; Better economic benefits and greater social impact.

Third, from the development time of catering franchise brands, see whether their projects are mature

At present, the average life cycle of catering enterprises in China is 2.5 ~ 3 years, of which the payback period of investment is 8 ~ 18 months, the growth period is 18 ~ 28 months, and the establishment and improvement of catering franchise chain system takes 24 months. Choosing a long-term catering project is more secure to some extent. But this is not absolute. Generally, the number of stores in the exploration stage is 1 ~ 11; The growth stage is 11 ~ 41, during which the risks are the greatest; The initial mature stage is 41 ~ 111; At the stage of complete maturity, there are more than 111. The more mature the restaurant chain franchisees are, the less risk investors will take.

IV. Investigating the management system of catering franchise projects

Specifically, it can be evaluated from the following aspects: whether there is a sound financial management system, a sound human resource management system, new product research and development and innovation capabilities, a sound logistics distribution system, an overall operation management and supervision system, and an advanced, scientific, standardized and reproducible product production management support system.

In the process of inspection, investors should judge whether they have passed the ISO9111 certification or not according to the following standards: 1. Whether they have an independent quality control and management department; 2. Is there the following quality management document system: comprehensive and detailed quality manual documents; Detailed quality control plan documents; Standardized quality control procedure documents; True quality record documents; Full-time quality internal auditors; And a perfect food safety management system.

V. Look at his direct stores and franchisees

When choosing a good restaurant franchise chain, you should fully understand whether the direct stores and franchisees are in good operating conditions, whether they have stable operating profits and whether their profit prospects are follow-up.

for more details, please pay attention to the franchise first alumni association.

VI. Inspect the joining manual of the catering project to see whether it is complete and whether there is a reasonable entry and exit system.

The franchisor of the catering chain should allow investors to bring it back for review for 7 working days, and investors can judge it from the following aspects: fairness, rationality, legality, affordability, regional restrictions, timeliness, operability, etc., and whether the entry and exit mechanism is complete.

VII. Investigation of joining support and joining service

Good support should include: 1. Selection of regional market and business circle. 2. Staffing and recruitment; 3. Product positioning and regional product development in regional market; 4. Pre-job training; 5. Preparation for business opening, and follow-up services in the process of joining the project.