It's better to open at least one million yuan

When it comes to fast food, people immediately think of western fast food restaurants such as KFC and McDonald's, and think of fried chicken legs, hamburgers and French fries. However, if you ask about Chinese fast food, I'm afraid many people can't answer it.

In fact, the word "fast food" itself has three meanings: first, it refers to convenient and fast food; Second, it refers to a fast form of eating; Third, it refers to a catering business model.

The first fast food restaurant in the world appeared in new york, USA in 1885. Since then, the fast food industry has developed rapidly all over the world, reaching a climax after World War II. Nowadays, world-famous fast food restaurants such as KFC and McDonald's have grown to tens of thousands of chain stores all over the world, with an annual output value of tens of billions of dollars.

In recent years, with the increasing market demand for fast food and the influence of western fast food, several Chinese fast food restaurants have appeared one after another. Moreover, because the operation of Chinese fast food has the advantages of small investment scale, quick capital recovery and relatively simple operation, opening Chinese fast food restaurants has been favored by many small and medium-sized investors. So now more and more people open Chinese fast food restaurants, and the ranks of Chinese fast food restaurants are growing.

there is a big difference between Chinese fast food and western fast food. First of all, the varieties of Chinese fast food and western fast food are quite different. For China people, western-style fast food is just a kind of leisure food, which can't be eaten as a meal, while Chinese fast food has to solve the problem of customers' eating; Secondly, western-style fast food is mechanized, mass-produced and standardized, while Chinese fast food is far from this level because of the variety or technical conditions; Furthermore, western fast food has entered an advanced and mature stage, and is usually operated in chain stores, while Chinese fast food has just started. Due to the limited capital investment, limited technical level, limited management level and immature social conditions, most of them can only operate in a single household at present, so it seems too early to talk about chain stores.

Next, the author will talk about the problems that will be encountered in opening a Chinese fast food restaurant under the current conditions:

1. Selection of fast food varieties

Variety selection is the primary link of fast food business, which determines the success or failure of fast food business to a certain extent. The varieties suitable for Chinese fast food business can be mainly divided into three categories: the first is meals. Such as fried rice, steamed rice, risotto, mixed rice, etc. The second is noodles. For example, noodle soup includes miscellaneous sauce noodles, fried egg noodles, beef noodles, fried noodles and pork intestines powder similar to noodles, Guilin rice noodles, Yunnan rice noodles, etc. The third is the pastry category. Such as steamed buns, steamed dumplings, steamed dumplings and pancakes. These are convenient and quick foods, such as meals, noodles or rice noodles, which can be made quickly when customers arrive, while pasta can be made in batches in advance and served as soon as customers arrive. This can not only make customers eat quickly without waiting, but also improve the table utilization rate of fast food restaurants and objectively increase the turnover of restaurants.

however, it should be noted that any fast food restaurant should not operate too many varieties, otherwise it will make your fast food restaurant look tasteless, increase the workload of the kitchen invisibly, and make the whole fast food restaurant difficult to operate. There are two options here: one is that a fast food restaurant only deals in one kind of fast food, or meals, or noodles, or pasta; The other is mainly engaged in a certain kind of fast food varieties, supplemented by some other two kinds of varieties. A fast food restaurant can't cover everything. It deals in all varieties. It is enough for all varieties to add up to about 21 kinds at most. By the way, if a fast food restaurant deals in meals or noodles, it's best to deal in several kinds of soup dishes at the same time and provide several free side dishes.

2. Positioning and location of fast food restaurants

Fast food has always been characterized by convenience, high quality and low price, and the public is the main service object, so the positioning of any Chinese fast food must be popular and low-grade. High-grade fast food is not eaten by the rich, and the poor can't afford it, that is, people often say, "high is not enough, low is not enough." Take the catering market in Chengdu as an example. Besides the popularity of Chinese fast food, its price is mostly set around 5 yuan. That is, a consumer can have a fast food just by spending 5 yuan.

At present, Chinese fast food is most popular with the working class, especially white-collar workers, students and floating population. Therefore, the location of fast food restaurants should be selected in factories, office buildings, prosperous commercial areas, schools and other areas where the working class or students are concentrated, and there are many floating population such as stations, docks and traffic arteries, so as to ensure sufficient customers.

You know, it's convenient and quick for people to eat fast food, so they usually don't walk far or take a bus to eat fast food. From this point of view, if there is no considerable consumer group around the fast food restaurant, it is best to change the door.

3. scale and decoration of fast food restaurants

because Chinese fast food is still in its infancy, the scale of Chinese fast food restaurants is not large at present. Generally speaking, a fast food restaurant can be opened when the area of its shop floor does not include the kitchen, and it can be regarded as a medium-sized fast food restaurant when the area of its shop floor reaches 61 square meters or more, while it is a large-scale fast food restaurant when the area of its shop floor exceeds 111 square meters. The small scale of fast food restaurants has two advantages, one is to save the initial investment, and the other is to avoid the waste of store area when business is slow.

Because fast food is a modern business model after all, the decoration, shop floor and kitchen facilities of Chinese fast food restaurants should show modern characteristics. The decoration of Chinese fast food restaurants should adopt simple style and bright color to give customers a relaxed and pleasant feeling; The tables and chairs in the store can use the card-type tables and chairs of western fast food restaurants, which is full of the sense of the times and can make maximum use of the limited space in the store; The kitchen should also be made of stainless steel and other materials as far as possible to give customers a clean and hygienic impression.

4. Management of fast food restaurants

As we all know, western-style fast food restaurants have a set of perfect and mature management systems and processes, but Chinese fast food restaurants, especially those small Chinese fast food restaurants opened by freelancers or laid-off workers to make a living, are obviously unrealistic if they are asked to adopt which management model. In fact, the management of small Chinese fast food restaurants boils down to a few words. Then the boss should first choose the variety and location of fast food restaurants, do a good job in the decoration of fast food restaurants and install the facilities of fast food restaurants. Then you can find some chefs and cooks to do the kitchen and some waiters to do the front hall, so that they can do their work well every day. Finally, of course, the boss will collect the money himself.

Let's talk about how many people are needed to open a Chinese fast food restaurant. For a fast food restaurant with an area of 31 square meters, it is estimated that there are three people in the kitchen, that is, one person is responsible for making meals, one person is responsible for making noodles, and the other person is responsible for making pasta if you operate three kinds of fast food varieties at the same time. It is estimated that three waiters are needed in the front hall. In addition, it's best to have a mobile kitchen worker who is responsible for washing dishes and dishes to ensure the demand for dishes during business hours. Of course, the boss is responsible for the collection, but it is best to use the cash register to calculate the daily turnover. As for the preparation work before the fast food restaurant opens every day, it is completed by all the staff of the fast food restaurant.

Let's talk about the matters needing attention in the management of Chinese fast food restaurants. In addition to good quality and low price, convenience, quickness, neatness and hygiene are another main characteristics of fast food restaurants. Whether it is the chef in the kitchen or the waiter in the front hall, the movements must be skilled and fast to meet the needs of customers to eat when they come and leave after eating. All the staff of fast food restaurants should have a clear division of labor and cooperate with each other, so as to achieve the overall quick effect. The shops, tables and chairs, tableware and kitchen utensils of fast food restaurants should be cleaned diligently, and the staff should also pay attention to personal hygiene. In short, the image of fast food restaurants should be kept clean and comfortable at all times.

finally, I need to explain that the purpose of writing this article is only to provide some basic and necessary information to readers who plan to open Chinese fast food restaurants or open Chinese fast food restaurants for the first time, hoping to help them.

business registration procedures for individual industrial and commercial households

business registration procedures for individual industrial and commercial households are divided into four steps: application, examination, approval and issuance of licenses.

1. apply. According to the regulations, individual industrial and commercial households (including individual partnerships) must submit the following documents when applying for business registration:

(1) Application.

(2) Identity cards and professional status certificates of the applicant and employees.

(3) A written agreement concluded by the partners of an individual partnership on matters such as capital contribution, surplus distribution, debt commitment, admission, withdrawal and termination of the partnership.

(4) written contracts with helpers and apprentices.

(5) certificate of use of the business site. (self-owned houses provide proof of property rights, and non-owned houses provide proof of property rights units and lease agreements)

(6) Insurance certificates for apprentices and helpers engaged in industries related to personal health and life safety.

(7) The state has a special license or approval certificate of relevant departments.

(8) Family planning certificate of people of childbearing age.

(9) other documents that the registration authority deems necessary.

2. review. After the documents submitted by the applicant are complete, the registration authority shall examine the relevant certificates. If the procedures are complete, a Registration Form for Application for Opening of Individual Industrial and Commercial Households shall be issued, which shall be truthfully filled in by the applicant. If the formalities are not complete, the applicant shall be notified to make up.

3. Approval. After accepting the application, the registration authority shall investigate and verify its employees, shop name, venue and other major registration items, fill in the Investigation Report on Opening in detail, and make a decision on approval or disapproval of registration within 15 working days from the date of acceptance. Do not meet the registration conditions, notify the applicant in writing.

4. send photos. For those who have been approved to start business, the county-level industrial and commercial bureau will issue the following licenses respectively: (1) If the business period is more than 6 months, the Business License and its copy will be issued; (2) If the operating period is 6 months or less, a Temporary Business License shall be issued. The Business License and its copy and the Temporary Business License must be stamped with the seal of the county-level industrial and commercial bureau.

according to the notice of the state administration for industry and commerce on issues related to the issuance of business licenses for individual industrial and commercial households and their duplicates (No.4 [1988]), the business licenses should be clearly written and all contents should be accurate. Among them, the person in charge of personal business, fill in the name of the operator; Family business, fill in the name of the main operators in the family members; For individual partnership, fill in the name of the person in charge recommended by the partner. Fill in "individual industrial and commercial households (individual business)" or "individual industrial and commercial households (family business)" in the column of economic nature; Personal Partnership Fill in "Personal Partnership". The filling of other items must be consistent with the approved registration contents. Business licenses shall be printed or filled in with a brush.

At the desk of almost every modern urbanite, there are several fast food restaurant menus or several fast food restaurant ordering telephones. Fast food came into being with the acceleration of the pace of modern urban life, and quickly became an indispensable part of modern people's life. We don't want to eat fast food, but we can't do without fast food. Behind the busyness of civilized people, fast food culture is particularly prosperous, and fast food has become the main theme of daily life in contemporary society.