ISBN: 10 bit[756 1 137664] 13 bit[978756 1 137666]
Press: Dalian University of Technology Press
Release date: September 2007-1
Pricing: RMB 36.80 This book is divided into two parts: the first part is mainly about oral communication about "business scenarios", including 10 unit, which are: establishing contact, meeting customers, business banquets, business negotiations, business meetings, business travel, business leisure, import and export business, joint ventures and daily affairs.
The second part mainly focuses on oral communication of Enterprise Management, including 10 unit, namely: enterprise creation, company profile, enterprise strategy, business communication, human resources, marketing, production and operation, enterprise finance, e-commerce and organizational culture. economic condition
First, establish contact.
Second, meet customers.
1. Meet at the airport.
2. Self-introduction and self-introduction of others &; Introduce Gueststoothers
3. First contact First and second contact
4. coming to the company for the first time
Arrange an appointment
6. Cancel the appointment Cancel the appointment
7. Say goodbye to say goodbye
Third, the banquet
1. Banquet invitation
Eat at dinner.
Fourth, business negotiation.
1. Negotiate the management agreement by institution.
2. Bidding negotiation
3. Trade negotiations
4. Settle complaints through consultation
5. Trademark negotiation Negotiation of trademarks
6. Bargaining and negotiating prices
Verb (abbreviation for verb) business meeting
1. Planning meeting
2. Countermeasures seminar problem solving meeting
3. Business Partner Meeting Meeting with Business Partners
4. Work summary meeting review meeting
Intransitive verb business trip
1. Book a hotel room
2. Cancel the reservation.
Check in
4. Room service
complain
6. Check out and check out
Step 7 book tickets
8. Confirm the flight and confirm the flight reservation
9. Check in
10. Migration
1 1. Go through the customs.
Seven, business and leisure
65438+ sightseeing
2. City Introduction City Introduction
Step 3 have a meal
4. Shopping and purchasing
5. Listen to the concert/see the local drama.
Eight. import and export trade
65438+ inquiry
Step 2 provide
bale
4. Price price
5. Terms of payment Terms of payment
Transport goods
7. Insurance insurance
Nine. Joint ventures and cooperation
1. Agent
2. Technology transfer and technical cooperation
3. Mergers and acquisitions Mergers and acquisitions
4. Investment cooperation
5. International trade cooperation
X. Daily affairs
1. Arrange meeting arrangements
2. Customers make appointments with customers
Talk about work
4. Receive visiting guests
5. Product introduction to product
6. Book making appointment
7. Interview Interview
8. Handle complaints and solve complaints
9. Place an order
The next part of enterprise management
XI。 Create an enterprise
1. Form of enterprise property rights
2. Company Type Company Type
3. Business plan
4. Franchise right
Twelve. company profile
1. Organizational structure
2. Visit the factory and visit the factory
3. Company introduction
4. Department introduction
5. Company History Company History
6. Company employees
Thirteen. Business Strategy
1. Corporate Responsibility
2. Business environment
3. Industrial espionage
4. Work safety, workplace safety
5. Office equipment
Fourteen business communication
1. Exhibition
Step 2 advertise
3. Commercial media
4. Communication between superiors and subordinates, negotiation with superiors
5. Internal communication Internal communication of the company
Fifteen. human resources
1. Recruitment
2. Leadership qualities
Step 3 evaluate the boss's comments
4. Job interview
5. Recruitment methods
Sixteen. marketing
1. Market research
2. Marketing strategy
3. Product introduction and product display
4. Customer service
5. Quality control Quality control
6. Product pricing
7. Overpayment
Seventeen. production and operation
1. Company procurement
2. Production process description describes the manufacturing process.
3. Packaging and transportation Packaging and shipping
Eighteen. Corporate finance
1. Budget and financial management Budget and financial control
2. Financial statements
3. Audit audit
4. Credit control
5. International payments
Nineteen. E-commerce / electronic commerce
1. online shopping online shopping
2. Information technology Information technology
3. Online business online
4. Website (the host station of the World Wide Web)
5. Advantages of e-commerce
Twenty, organizational culture
1. Management style
2. Encourage employees' enthusiasm
3. Company mission statement
4. Enterprise value
5. Company Policy Company Policy
6. Corporate culture