1, brand advantage: Franchise chains can gain the trust and recognition of consumers with the help of the existing well-known brand image and good reputation. This can reduce the marketing cost in the initial stage of opening and occupy a place in the highly competitive catering industry.

2. Product advantages: As a franchisee, you can benefit from the strong R&D capabilities and years of accumulated experience of the headquarters. Chain brands will continue to introduce new foods or improve existing menus, and they will be competitive in meeting the needs of consumers.