One:
Master returnees return to their hometowns to plant sweet potatoes and start businesses, earning millions in one season. Li Jianfeng is drying fans.
The 600-acre sweet potato field is endless, and more than a dozen workers are lining up to seriously apply nutritious organic fertilizer to sweet potato seedlings that have just been drilled out of the ground ... This is what the reporter saw in Xiao lizhuang village, Zhidian Town, shenqiu county on May 24. The person in charge of this sweet potato field is Li Jianfeng, a master returnee.
During his seven-year study abroad career, Li Jianfeng learned not only the knowledge in textbooks, but also the advanced foreign enterprise management mode and even the agricultural production mode, which had a profound impact on him. Therefore, after returning to China, Li Jianfeng is full of ambition and eager to apply what he has seen and heard abroad to practice.
Initially, after returning to China, Li Jianfeng was mainly responsible for managing the clothing factory at home. Because the company is in a township, he usually has more opportunities to contact rural people. "Slowly, I found that they are still continuing the traditional backward mode of production. A small piece of land is basically a food crop. On the one hand, it is impossible to effectively form an industrial chain and maximize benefits; On the other hand, it cannot adapt to the ever-changing big market and the widely connected market economy. " Li Jianfeng said that through the communication with these people, he found that in fact, everyone has a strong desire to get rich, but the development of characteristic planting is subject to market conditions and risks, and villagers dare not take risks. At the same time, they are restricted by the land and cannot go out to seek other development, which leads them to stick to their existing life.
"At that time, I felt that the foreign big farm model could solve this contradiction. A few people contracted the land, which not only effectively utilized large-scale mechanized farming, but also saved cost and time, and liberated most people from the land. " Li Jianfeng said, "Later, through investigation, I found that the' land transfer' similar to the farm model has been popularized in China. I think this model is better, because farmers are not only freed from the land, but also get the corresponding rent on time. If they work hard and go out to work, they can get two dollars. "
"Building a paper shop to serve agriculture, countryside and farmers" is not an empty talk. Li Jianfeng, which found the solution, immediately set out to prepare for land transfer, set up "Dongming Farmers Cooperative" and investigated suitable planting projects.
According to his previous survey, with the improvement of people's living standards and the change of diet concept, sweet potato products will occupy an increasingly important position in life. Although people try to produce sweet potatoes and processed starch by lengthening the industrial chain, they still can't meet the market demand. At present, sweet potato products without any additives such as alum are favored by consumers because of their beautiful taste.
Products are widely used, raw materials are cheap, there is a large room for value-added processing and development, and the prospects are good. Li Jianfeng finally locked his entrepreneurial project in processing starch, vermicelli and related foods.
Li Jianfeng learned about the relevant policies of land circulation through local * * *, and immediately decided to contract land to start a business, and selected projects to grow sweet potatoes, extending the industrial chain to starch and vermicelli processing.
The 1 1,000 mu of land transferred from his hometown Xiaolizhuang administrative village has also completed the relevant procedures. In September, 1965, the first batch of 600 mu autumn sweet potato was successfully planted in Li Jianfeng on April 38+04.
Transfer land, build factories, buy equipment ... Li Jianfeng started his own entrepreneurial road. From 2065438 to September 2004, more than 600 mu of autumn sweet potato was successfully planted; 65438+ In February of that year, 600 mu of autumn sweet potato had a bumper harvest, with an yield of more than 6000 kilograms per mu. According to Li Jianfeng, the yield of autumn sweet potato is generally lower than that of spring sweet potato, and the yield of more than 6,000 kilograms per mu is very good, which is inseparable from his scientific planting concept. "This batch of sweet potatoes is guided by agricultural researchers specializing in sweet potato cultivation from breeding to planting, to mid-term management and late harvest." Li Jianfeng proudly told reporters.
Not only farming needs science, but also scientific and reasonable industrial management and overall planning, which is also the magic weapon of Li Jianfeng, a master returnee. "We are all worried that this sweet potato will not be released in winter. In this way, the time to build a factory and collect sweet potatoes is just right, and it is not delayed to make vermicelli. " Employee Li Chaofang said.
Li Jianfeng calculated an account for the reporter. According to the ratio of 6.5 kg sweet potato 1 kg vermicelli, he made a profit of nearly one million yuan this autumn.
"When the sweet potato comes down this spring, the profit will be more considerable, and the yield per mu can reach more than 8,000 kilograms. At that time, everyone will see real profits and attract them to join this project. " Li Jianfeng said, "We will also build a sightseeing agricultural products processing industry with completely open production process. At that time, the whole process of fan processing and production will be open to customers, so that they can buy and eat with confidence. "
Li Jianfeng, a native of Shenqiu, graduated from Tianjin University. From 2005 to 20 12, I studied at Middle Tennessee State University and Winslow University, respectively, and obtained a master's degree in accounting and an MBA degree.
Life motto: Where there is a will, there is a way.
Two:
After 90, the rich second generation did not grow old fruits and built leisure farms.
Unlike many people who do agricultural projects, Wang Bo, the "boss" of Jingxiu Dida Ecological Farm, is a "willful" post-90s generation. To paraphrase a fashionable phrase, dad could have been happy, but he chose to be a "mud leg".
From the beginning, many people assumed that he would "play" for a long time. Now four years later, his young face is full of traces of wind and frost, which gives a strong response to those who questioned him at first.
The "willful" post-90 s do not follow their father's footsteps and go it alone-
200,000 tuition fee for planting pitaya, experience and lessons.
Standing on the cement road in Songlin Village, Yuxian Town, Caidian, it is a beautiful spring day in April, full of fruits, vegetables and flowers, and sweet fruit fragrance is floating in the air. Rows of farms are well-planned and patchwork. This is what Jingxiu Earth Ecological Farm looks like now. Four years ago, it was still a lake wasteland with weeds.
In fact, Wang Bo's family business is behind him, and his father's company is a leading enterprise in Hubei. In his father's class, the starting point is much higher than ordinary people. However, after graduating from college, he tried to go his own way. I have sold a house, worked on the Internet, worked in marketing and worked in the * * * department. "Later, I came into contact with the agricultural picking garden and felt that this line had great potential, so I decided to start from this line." For his son "farming", the enlightened father chose acquiescence. "Some hobbies are born. After doing a lot of things, I found that I love the land and like agriculture best. " Wang Bo told reporters. To this end, he took 1500 mu of land in Caidian and began to build his own farm.
Five or six years ago, he found that pitaya sold well in Wuhan market, and compared with local fruits such as oranges and peaches, its economic benefits were much higher. He learned that the output of pitaya in a normal acre of land can reach 2000 Jin. Therefore, Wang Bo decided to plant pitaya.
20 1 1, he invested more than 200,000 yuan to test the water and introduced red pitaya from Shandong. "Pitaya is a tropical and subtropical fruit. At that time, it was considered that the winter temperature in Shandong was much lower than that in Wuhan. It can grow in Shandong or Wuhan. " In order to keep the seedlings warm, Wang Bo covered the seedlings with four layers of insulation film. But by the end of the year, when he was ripe, he found himself working hard for half a year, but none of the pitaya came out.
Annoyed, knowledgeable experts told him that pitaya can grow in Shandong because it is cold in winter in Shandong, but the sunshine time is long, and the temperature in Wuhan is slightly higher, but it is cloudy for several days when it rains, which affects plant growth. In order to plant well in Wuhan, technical measures must be taken to supplement light and control temperature.
After this failure, Wang Bo began to catch up with fruit planting technology and invited agricultural experts to sit in the town.
Not only selling fruits, but also selling services to sell health-
Four seasons picking? Tourism leisure farms have begun to take shape.
In recent years, picking tour has become a popular project in Jiangcheng tourism, but farmers often pick a single variety, which makes it difficult to form agglomeration effect. "Why not build a sightseeing and leisure farm, pick a variety of fruits and vegetables, and integrate catering and entertainment?" Following this idea, with the technical support of agricultural experts, Wang Bo introduced nearly 100 kinds of fruits to his farm from 20 12, including11only grape varieties; Peaches include oil flat peach, peach and yellow peach; Pomegranate is divided into soft seed pomegranate and black seed pomegranate; Pears include Cuiguan Pear and Round Yellow Pear. And ensure that there are more than two kinds of fruits for tourists to pick every month. For example, strawberries and winter jujubes ripen in June 5438+065438+ 10, followed by watermelons, mulberries and cherries in April of the following year, peaches in June, grapes in July and figs and pomegranates in June 5438+ 10.
As he expected, the rich variety aggregation effect brings tens of thousands of people to his farm every year.
In 20 14, in addition to picking fruits and vegetables, Wang Bo began to take the route of sightseeing and leisure farms, adding many amusement facilities, so that tourists can stay longer after coming. 20 15, the farm received 80,000 tourists throughout the year. "At present, the farm is just a picking base. It is my ultimate goal to develop in the direction of scenic spots in the future and build the largest sightseeing and leisure agricultural picking garden in Central China. " Wang Bo said confidently, "Although I receive tens of thousands of tourists every year and am praised by many people for my delicious fruit, I still sell fruit. What I have to do is to take the road of sustainable development, not only selling fruits, but also selling services, health and brands. "