Look at your own opinion of those two companies. It's not very good. It should be said that it is "not suitable for you" or "dissatisfied with yourself". It is necessary to draw out expectations for the new company and let the interviewer see your goals and ambitions.

Brand managers are responsible for brand assets and profits, and realize the short-term and long-term goals of the brand by continuously improving consumer satisfaction.

The main work of brand manager

1) Understand the market (consumers, competition, industries, etc. )

2) Market development plan

3) Coordinate the implementation of marketing plans of all departments.

4) Monitor and evaluate the performance of corresponding brands.

The brand manager plays three roles: one is to formulate and implement the brand integration strategy; The second is to convey brand strategy to senior managers; The third is to train employees to consciously implement brand management for the company's profit.

These are your goals! ! !