From the origin point of view, * * * kitchen is a new collective brand incubator of catering industry as a service provider after the strong rise of takeaway. From the whole timeline, from 20 17 to 20 18, the field of * * * enjoying the kitchen, which has gained numerous venture capitalists and new players, has attracted much attention from the outside world. During this period, some new catering brands enjoyed cooking with the help of * * *, and opened hundreds of stores in a short time. However, after the industry development period of 20 18 network celebrities, the field of * * * kitchen enjoyment gradually became silent. Among them, some star enterprises were rumored to have closed down and some were acquired (Jike Alliance, etc.). ), the rest of the players have gradually lost their fame. 20 19 By 2020, there will be few kitchen brands in the market. Until today, the whole,
Judging from the actual development of the catering industry, even now, the catering brands in the same business circle are basically competitors, and the absolute competitive relationship will inevitably lead to zero integration value of many parties. * * * The arrival of the kitchen is to change such inefficient links, bring practitioners into a system, and realize the economic empowerment brought by the integration effect.