From the perspective of investment cost: compared with other entrepreneurial projects, renting the power grid saves investment in rent, decoration, water and electricity, and only needs to pay a certain amount of power grid rent every month. Generally speaking, the monthly rent of a grid is around 100-200 yuan. That is to say, young people who want to start a business can realize their dream of starting a business as long as they have a few hundred yuan of working capital.
From the perspective of operating profit, due to the low cost of opening lattice shop, when pricing goods, the price of the same goods will be slightly lower than that of boutiques, thus attracting a steady stream of customers with price advantage. It is understood that generally speaking, renting a lattice shop, the monthly net profit ranges from several hundred to several thousand, which is undoubtedly a good choice for small businesses.
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Does lattice shop make money? The file extension of encoded image stored in jpeg file exchange format.
How to open a lattice shop?
1, preparation before opening the store
1) Do a good job in store opening planning, including market research, market positioning, investment budget, renters, consumption, decoration style, etc.
2) Store location, the lattice shop is very important for the store address, because the passenger flow determines the tenant enthusiasm of the lattice owner, and the lattice shop with a good address generally does not have to worry about the lattice lease.
3) Store decoration: The lattice shop is particular about decoration, because its lattice rental type determines that its decoration style must meet the taste of the target group. Decoration of the lattice should not only consider the psychology of the lattice owner, but also decorate from the psychology of consumers who are positioned in the lattice shop. Remember: opening a lattice shop is the same as opening an ordinary shop, and selling goods in the lattice can make money.
2. Store management
1) In view of the overlap between many commodities and grids, it is best to formulate a set of scientific management methods in management, such as partition management and grid independent label management.
2) System establishment: power grid leasing system, commodity management system, personnel management system, sales settlement system, etc.
3) Personnel training: management personnel training, sales personnel training, etc. Especially in the training of sales staff, we must make great efforts to memorize the product characteristics and prices of each grid in order to sell better.
3. Power grid investment and service
1) Investment invitation: When the store is confirmed, we should start planning the grid investment invitation during the renovation. You can make an appointment to attract investment, on the one hand, it can alleviate the financial pressure, on the other hand, it can benefit customers, thus cultivating the first batch of loyal customers and driving other grids to rent.
2) Do a good job in service network: for example, establish website, grid master database, grid master interactive platform, grid master business platform, etc. Only by making it convenient for grid masters to check their own commodity sales can we better grasp customers.
3) Event planning: During the operation of the store, some promotional activities can also be held, such as giving away activities and grid evaluation activities. To enhance the soft power of your store.
4) After-sales service: Not only the owner's after-sales service, but also the consumer's after-sales service, such as the quality of goods.
4. Several details that are easy to meet in the management of lattice shop?
1) The occupancy rate is too low and the grid is empty.
"Revitalize" the power grid as soon as possible. The means to revitalize it are price adjustment, promotion and discount, renting the power grid to send it to the power grid, rent-free and high commission. Among them, the rent-free (low rent) high commission model is particularly recommended, which is more conducive to attracting some indecisive owners, because in this model, the start-up cost is accounted for in gross profit, not fixed cost.
2) The pricing of power grid owners is outrageous.
If many grids in a grid shop are labeled with discounts, it means that the grid owner's pricing is outrageous.
A shopkeeper, if he doesn't feel the pricing level of the goods in his shop and let the shopkeeper set the price himself, it will be difficult to do business well. We must be familiar with the characteristics of the target customer group and the purchasing power of customers, and then make clear how the pricing level of goods should be appropriate, so as to guide the pricing of shopkeepers.
Although the goods are owned by the owner, although the owner has the right to set prices freely in principle, the pricing will not only affect the sales of one owner's goods, but also definitely affect the customer's impression of the whole store, so it cannot be sloppy and ignored.
3) How to position the style?
If a lattice shop has its own style, it will reduce the degree of competition with other lattice shop, form a relatively fixed customer base, and its operation will be more stable. Lattice shop's "style" depends not only on decoration, but also on the combination of goods. Only the combination of goods can create a style and meet the needs of the vast majority of customers entering their own stores, which is the real style.
Although lattice shop has developed for many years, the market is becoming increasingly saturated. However, the rent and investment of the lattice shop are low, and we only need to use money to purchase goods. As long as there is a market for our goods, choosing a store with a good location will definitely make money.