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Individual entrepreneurship mainly rely on what
The head determines the pocket

Success in entrepreneurship depends as much on the head as it does on luck. Of course, hard work is also a must. All three of them, if you have to distinguish which one is more important? I think the first is the mind, followed by luck, and then hard work.

The mind is the idea, the idea, that is, before starting a business to determine a certain project, the idea is right, the project is clear, the business will be easy to succeed. For example, in August 2018, China began to confirm that there is African swine fever. But anyone with a brain knows that business opportunities and crises go hand in hand, and this time period ensures that you can disinfect pigsties and eliminate all sources of infection. Then proceed to invest in epidemic-free piglets. The idea is certainly good, but the key is to think of this first. The idea is there, the project is put into practice, and at that time in the swine fever epidemic, of course, will pay special attention to and prevent all kinds of diseases of hogs. Then the likelihood of the disease is not big, relatively speaking, the luck will not be too bad, only have to work hard to invest time and energy to raise pigs, pig raising in 2019 is not unexpected to make money.

If a certain entrepreneur is a very hard working person, luck is also good, but it is the mind is poor. Entrepreneurial investment in a certain project is not good, no matter how hard, micro-book profit is not as good as he himself to work. This is natural for investing a sum of money for entrepreneurs is considered unsuccessful.

Ma Yun's mind is recognized, when the Internet is still a strange word into the Chinese people's vision, although many people do not believe that the Internet and e-commerce, but Ma Yun firmly believe that the Internet sales era will come. Of course, Ma's luck is also good, born in China's reform and opening up of a good time, and shoulder to shoulder with the eighteen Luohan together efforts, and finally succeeded in Taobao to do in full swing.

The reform era, better than Ma Yun Yun luck of hard work people must be countless, but the success of the people tend to be few and far between. The reason is that the effort is also hard, luck is also there, but did not do so successful as Ma Yun, the reason is that there is no Ma Yun that have the brains to find potential business opportunities.

No wonder people often say: the head decides the pocket!