the business models of community fresh food distribution are as follows.

1. E-commerce mode

Fresh e-commerce mainly refers to the direct sale of fresh products on the Internet. At present, fresh products mainly include fruits, vegetables, meat and aquatic products. Fresh e-commerce has strict requirements on delivery time and delivery conditions, even in the delivery area. These have greatly raised the threshold of fresh e-commerce and become a huge challenge for its development.

2. Community mode

Community fresh food stores are more convenient than supermarkets, more grounded than convenience stores and more reliable than small stalls, and can provide fresh food delivery services according to the situation of surrounding residents. Community fresh food stores are undoubtedly the next outlet for fresh food delivery.

3. New retail model

New retail is very different from traditional e-commerce and fresh food stores. Consumers can buy at the store or place an order online. The new retail is mainly based on the composite mode of Internet-driven and offline experience to meet the needs of nearby consumers for fresh food procurement, catering and life and leisure.

4. B2B mode

At present, there are two main business modes of B2B fresh delivery. One is the heavy mode of self-collection and self-operation, which is adopted by many enterprises, such as McDonald's. The other is a light model based on building a platform to match transactions. Heavy mode can ensure quality, but the operating cost is high, while light mode adopts socialized operation, but the product quality is difficult to control.

5. B2C mode

The B2C fresh retail mode mainly reduces the purchase cost through bulk purchase. Then the fresh ingredients are stored in the cold storage and sold through online e-commerce. Transportation and storage costs are relatively high. B2C model has made many fresh enterprises fall on the road.

6. C2B mode

C2B mode mainly uses fresh food for pre-sale, orders are placed by customers, and then sales are determined. The storage time of fresh ingredients has been reduced from more than 21 days to 11-21 hours, which reduces the storage cost. In the "last mile" distribution, C2B e-commerce companies all adopt the mode of "self-pick-up+door-to-door delivery", which reduces the logistics cost.