Strategies adopted when handling customer complaints include: apologizing in a timely manner, calming the customer, listening carefully and patiently to the complaint and recording the details, and responding positively with a timely explanation.

Customer complaints are written or verbal objections, protests, claims and requests for solutions to problems raised by customers who are dissatisfied with the quality of a company's products or services. Customer complaints are a means for consumers to react to the situation to the competent authorities of the business to report the problem and ask for appropriate compensation for various reasons such as product quality problems and service attitude of the business.

Accept customer complaints with an open mind and listen patiently to each other. Customers will only complain when their interests are jeopardized, as customer service personnel to listen attentively and express understanding of the customer, and make a good note.

To the customer after the narrative, repeat the main content and consult the customer's opinion, for the smaller complaints, they can solve the problem should be answered immediately to the customer. For those who can not answer at that time, to make a time commitment. In the process of processing regardless of progress, to the promised time must be given to the customer to reply until the problem is solved.

Place yourself in the customer's shoes and think differently. When receiving customer complaints, the first thing to have a sense of empathy. If it is the party's mistakes, first of all, on behalf of the company to apologize, and stand in the customer's position to design solutions for them.

The solution to the problem, there may be three to four sets of solutions, you can think of the best set of programs provided to the customer, if the customer objections, can be changed to another set, to be confirmed by the customer before implementation. When the problem is solved, there should be at least one or two times to solicit the customer's opinion on the handling of the problem, and strive for the next opportunity for cooperation.