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Huaxia bank 33 1 1 customer reference
33 1 1 Customer and institutional customer demand analysis and precision marketing were presided over by He Zhizhuan, deputy general manager of the strategic customer department of the Head Office, and attended by guests such as Liu, deputy general manager of the strategic customer department of Beijing Branch, Huang Heting and general manager of the institutional business department of Nanjing Branch. Discuss with the trainees the needs and service plans of central enterprises, local state-owned enterprises, listed companies, strategic emerging industries, new infrastructure and major types of institutional customers. Participants brainstormed and shared their views, and made suggestions to the Head Office departments on the docking of institutional customers' technology systems.

It is reported that Huaxia Bank has always maintained a good cooperative relationship with platforms at all levels in Changsha County and Changsha Economic Development Zone. Since Huaxia Bank entered Hunan, it has invested a total of 7.397 billion yuan in credit funds to county enterprises, including 2.778 billion yuan in on-balance-sheet loans, 265.438+24 billion yuan in off-balance-sheet business, and 2.745 billion yuan in direct investment from the head office. Capital investment covers infrastructure construction industry, construction machinery manufacturing industry, information technology industry, comprehensive medical industry, wholesale and retail industry and so on. , mainly used to support the liquidity needed for infrastructure construction projects in counties and enterprises, and to support economic construction in counties and districts in various ways.

Expand the dealer scale by 20 17. The automobile industry in Changsha Economic Development Zone has exceeded 100 billion yuan, among which Changfeng Cheetah, one of the six major host enterprises in the park, is the backbone. As the forerunner of Hunan automobile industry, Changfeng Group has made great contributions to Hunan automobile industry. In 20 15, Cheetah returned to vehicle manufacturing with a brand-new model CS 10, and vehicle sales were extremely hot. The rapid growth of sales has brought great financial pressure to enterprises, especially their distributors. How to help cheetah establish a perfect dealer system? Lu Jing, president of Huaxia Bank Xingsha Sub-branch, told the reporter that in the face of Changfeng Group, Huaxia Bank innovatively adopted the integrated financial service scheme of "commercial paper pledge+cash management" supply chain, which solved the huge financial pressure for dealers.

In this way, the scale of cheetah brand dealers has expanded rapidly. Combining the traditional bank credit with cash management, under the premise of legal compliance and not increasing the risks and financial costs of banks and enterprises, it creatively solved the dealer financing problem for Changfeng Group, a high-quality state-owned enterprise in Hunan Province, provided the strongest financial guarantee for Changfeng Automobile to sell CS9 and new energy vehicles, and successfully helped Hunan Automobile Manufacturing to break through 6,543,800 vehicles in 2065.438+07. Opening a "green channel" for enterprises in the park and cooperating with Changfeng are just the tip of the iceberg for Huaxia Bank Xingsha Sub-branch to actively implement the "33 1 1" strategy of the head office. Lu Jing said that Changsha county has played the role of "main battlefield, main position and main force" in the city's industrial economy. Emerging industries such as integrated circuits, big health industries, housing industrialization, energy conservation and environmental protection, new materials and modern service industries are booming, the industrial structure supported by multiple points is improving day by day, and new economic growth points are accelerating.

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