Franchisees choose to Xi Cha, Xi Cha, is Shenzhen Meixi Xi Food and Beverage Management Co., Ltd. founded the brand, headquartered in Shenzhen, Guangdong Province. 2012, Xi Cha originated in Jiangmen, Guangdong Province, a small alley named Jiangbianli. Xicha original name Royal Tea ROYALTEA, due to the inability to register a trademark, so in February 26, 2016, fully upgraded to the registered brand "Xicha HEYTEA". As of January 2022, HEYTEA has opened more than 800 stores in nearly 70 cities around the world. The number of stores in Shanghai, Shenzhen and other places has exceeded one hundred. 2016, HeYiTea received 100 million yuan of investment from IDG Capital and angel investor He Boquan; in July 2021, HeYiTea completed a round of financing of 500 million U.S. dollars, breaking the record of financing in China's tea industry, and the valuation has reached 60 billion yuan.