What is a lattice shop
It is the equivalent of renting a storefront, the rent is too high, so you integrate other resources to rent a storefront together and share the cost, you pay for the cost of the storefront where you put your products. "Lattice store" originated in Japan, is in the city's busy area of stores, placed in the standard size of the "lattice cabinet", anyone only need to pay a small monthly fee, you can rent a lattice consignment of their own goods, the equivalent of having their own a "lattice shop", the same as a "lattice shop", the same as a "lattice shop", the same as a "lattice shop". "Lattice store", at the same time there will be a full-time staff on your behalf of business management.
The origin of the lattice shop
"Lattice store" mode was introduced into Hong Kong and Macao from 2006, just one year, Hong Kong's large shopping malls have appeared in this mode of renting consignment cabinets for the store, that is, in the store to place a uniform size of the "lattice cabinets
This consignment mode has developed into a new business and sales industry, welcomed by many Hong Kong people, especially entrepreneurs, white-collar workers, and young people.
This business model is a win-win situation for those who invest in a "lattice store" or rent a "lattice" to sell their goods on consignment in a lattice store. First of all, many people have entrepreneurial dreams, but to start a store, rent, utilities, decoration, etc. Total at least three to five million yuan, even if enough money, but also afraid of the risk, may not dare to open their own store, and will also use a lot of time, resulting in the loss of opportunity cost, so this also limits a lot of people who want to start a business. "Lattice store" this a new retail model, just can solve today's operating rent expensive, staff cost difficulties and business risks, but also time-consuming and labor-intensive various difficulties.
The advantages of lattice shop
Lattice store "flexible" cost-effective
Why the decoration of the face of all the grand hotels have been transformed into a small "lattice store"? This is not unrelated to the small store in the busy business district to operate more advantageous. Yesterday, engaged in the food service industry for many years, Mr. Liu said, in a class of neighborhoods, 200 square meters above and below the door, the annual rent of 300,000 yuan above and below, 20 square meters of small stores, the annual rent is about 50,000 -70,000 yuan. And from the point of view of customer traffic, the small store daily traffic of one hundred and fifty-six people, the traffic of the big store is about 200 people, even if the big store has the advantage of a slightly higher per capita consumption, but from the comprehensive cost considerations, certainly not as good as the small store business.
The same city trading lattice store has a big advantage
"The lattice store does not have its own sources of goods, mainly by the store to provide physical goods, the amount of goods, lattice layout and so on by these stores, we are only responsible for sales. Many netizens are on the website to look at the goods, after work to the small store to buy." According to Zhao Lan, the lattice store focused on many of the characteristics of the store's goods, like a "reduced version of the mall", not only can see the store's physical, same-city transactions, but also to save the cost of courier.
Lattice store refers to the store placed in the uniform size of the "grid boy cabinet", anyone only need to pay a monthly rent, you can consign any item in the store, "grid boy store" the owner will operate on your behalf. This new sales and shopping model has attracted a lot of fashionable hipsters, Hong Kong, Macao, coastal areas have been "whirlwind" dozens of large and small "grub store", is now on the mainland rapid multiplication.
Internet store into the main seller of the grid shop
"To rent a grid of more than ten merchants are online stores, as a physical display of their own network of goods." Zhao Lan introduced, more than 40 grids are basically rented by online stores. Chengdu, some online store owners also believe that the stall, set up counters, open stores and other conditions, and not as low-risk, low labor, low-cost online store, the emergence of lattice store is to fill this vacancy.
Lattice store decoration layout
The first decoration layout:
If it is for the main earrings as the main products of the lattice store decoration program, the old rules, the lattice store decoration must be KT board (thin foam board), velvet (can also be used to replace the thicker wrapping paper book leather). KT board will be glued to the four walls of the grid, and then covered with flannel fixed (here you can use a big head pin from the flannel into the KT board fixed), so that simple lattice wall decoration is done. Next is the accessories placed in the arrangement:
1, in the grid on the left wall with a big pin on the keychain.
2, in the center (that is, the back is facing you) the wall half of the necklace half of the dust plug.
3, tie bracelets on the wall to the right of the grid.
4, in the grid on this side of the flat side (generally this side does not need to stick KT board and flannel) on the earrings you use earring card mounted earrings, because of this card support can be stood on this side of the flat side of the guest is easy to see. Of course, you can also put some three-dimensional can stand up things, such as: rings, brooches, hair cards can be, there is a three-dimensional surface in time to be placed on the plane can also see the goods.
The second decoration:
Or the same with the first template, the first KT board and flannel decoration and then arranged to place the goods Oh! This template uses a three or four small stairs, like this:
The 3 small stairs can be done at home, relatively simple. Get some thick foam board, cut it into 3 medium sized rectangles, and finally just glue the 3 rectangles to one side than the other, and the little staircase is done. Arrange into their own grid, the following let's start to arrange the jewels!
1, in the right side of the stairs (according to human habits, people often look to the right first thing), and then in the staircase of each floor were placed on the earrings, rings, brooches (or hairpin), because it is from the high to the low line of sight, so which jewel will not block the top of the jewel, the guests see at a glance to see the goods of each.
2, in the center of the wall facing you with a big pin on the necklace.
3. On the wall to the left, put a keychain on the wall with a big pin.
4, place bracelets one by one on this side of the center plane.
What to sell in a plaid shop
Specialty, uncommon, and not too high a price point! We will grid store common grid goods into broad categories, including 1, computer accessories, small electrical appliances, rechargeable card class 2, cosmetics and skin care products 3, jewelry 4, clothing and apparel shoes and hats class 5, stationery class 6, handicrafts 7, DIY and second-hand goods.
Suggestions for lattice shop
Professional lattice store must be computerized management, each product is affixed with its own bar code, enter the bar code when selling products on the line, the lattice store management software can be found online.
Decoration, the signboard must be high-grade beautiful, which can make the checkerboard store to improve the grade.
The lattice store also still need to buy goods, because when there is no one to rent lattice time, self to buy goods, to make up the lattice, resulting in a lattice is a very sought-after situation. When someone rents,,, the product will be withdrawn from their own to other grids, generally try to enter some large pieces of things to fill their own grids, because it is convenient to manage, the general product for the bag, a small wallet, and other relatively large pieces of a little bit of the goods.
Employee wages: generally the base salary plus commission, commission is the customer out of the 5% or so, the customer is very willing, because this can make the sales staff motivation strong, plus the commission is high, the basic salary of the staff can be set at a low level.
Editor's summary: To realize the profitability of their own stores, the first thing is of course the quality of their products and other hard power, followed by the service attitude, product after-sales service, publicity strategy, business model and so on the soft power. The change to the grid store business model, can be said to be the soft power of the transformation of the way, not only to save the cost of rent, but also saves the consumer's time, adapted to the people look at the fast lifestyle, but also let the product as much as possible diversified up. So it seems that the trend of plaid store will continue.