For most rural tourism, food is just a useful supplement to appreciate the beautiful scenery, feel the rural life and relax. For other trips, food is a kind of motivation. In order to satisfy the enjoyment of taste, people go all the way to the countryside to taste the characteristic rural food, and "eating" has become the driving force for going to the countryside.

First of all, food is the main driving force of rural tourism.

Especially in recent years, with the prosperity of urban life, after the "baptism" of big fish and big meat, urban people's intestines and stomach increasingly favor the "ecological nature" and "simplicity and simplicity" of rural cuisine, which is far more attractive to tourists than everyone imagined.

Food, just start rural tourism. For rural areas, gourmet tourism can build local brands, enhance the attractiveness of tourist destinations, promote multi-industry development, increase employment and even entrepreneurial opportunities, but it does not require large-scale infrastructure and is an effective driving force for rural development. Scholar Sarah and others (? Ela et al.) found that gourmet tourism significantly promoted the development of catering, food, retail, accommodation, transportation and other industries in rural areas and towns, with the multiplier benefit of 1.65 for rural residents' income and 1.29 for rural employment. The demand of tourists and the promotion of rural development make rural cuisine an important starting point to promote the development of rural economy and tourism.

Many villages lacking distinctive natural resources have become popular tourist destinations with their distinctive cuisine. For example, ten wins in Japan are famous all over the country for their healthy and delicious food. Although there are not many "scenic spots" for ten wins-compared with Sapporo, Otaru and Furano in Hokkaido, which are familiar to most people in China, the Japanese are very excited to mention ten wins, and the first reaction is "delicious"; A rainbow trout ditch in Huairou, Beijing, after nearly 30 years of development, delicious labels have been deeply rooted in people's hearts and become the core driving force of local tourism; Liyang Tianmu Lake casserole fish set fire to Tianmu Lake scenic spot. Xuyi won the right to host this year's "Jiangsu Rural Tourism Festival" with the advantages of crayfish and big tourism? There are countless places that have benefited a lot from rural cuisine.

Second, what is the charm of country food?

1. Place is the soul of country food.

The charm of seemingly simple rural cuisine supports the development of the whole country. Rural cuisine has distinctive local characteristics and is irreplaceable, which is very similar to the concept of "real estate sales" in Japan. "Real estate sales" is a mouth-watering word in Japan. If any food is marked as "real estate for sale", at least three points should be explained: first, it is unique to the local area and cannot be eaten elsewhere; Second, it is the freshest and most watery food. If you must take it somewhere else, it can only be tasteless and tasteless. Third, this is the local people's credit guarantee for food. If you eat here, I'll take full responsibility for it.

Therefore, the most prominent feature of rural cuisine is locality. The raw materials must be locally produced, the production method must be local traditional technology, the ingredients, seasonings and even water used must be local, and local "earth" utensils must be used to be authentic rural cuisine. This is also one of the important features of French rural cuisine. In order to reflect the characteristics of rural cuisine, local cooking methods must be adopted, and tableware must be made of coarse pottery, porcelain or other representative materials.