Milk tea store business plan (a)

I. Summary of the plan

In recent years, the emergence of pearl milk tea like a handsome new army, in just a few years will be an unstoppable momentum of popularity in the Chinese market. As an industry with small investment, low threshold, wide consumer base and fast cost recovery, it has already occupied the top position of personal entrepreneurship list with its vigorous vitality. Moreover, in the modern society with unlimited business opportunities, milk tea's fashionable gravity, a wide range of flavors, unique taste, and healthy features are destined to make it continue to stand firm in the footsteps of the fast-selling industry and lead the mainstream of beverage industry consumption.

1, specific instructions

For students are still in school, we have limited funds, at the same time, if you consider doing a franchise, so that the technical content of the product is not high, and, the franchise fee is usually more expensive, if the income is not considerable after the opening of the business, for us is not cost-effective. Choose to open their own store, so that, both to ensure the operation of the funds, but also to ensure that the product at any time innovation, in general, is still beneficial to the development of small stores.

2, the basic framework of the plan

At present, in the vicinity of the school has been the existence of several milk tea store, some business is better, some will be relatively poor, but their milk tea store business is the same, only provide takeaway. This makes the operation limited. After market research, although this way saves consumers' time, some people still want to have a comfortable seat in the store and slowly savor. Therefore, our store's milk tea can not only be taken away, but also provide in-store service. When the operation reaches a certain market share, consider selling online at the same time.

Composite casual food culture has become the mainstream culture in the restaurant world. Therefore, in the operation of milk tea at the same time, we also launched some other products, such as small desserts, cakes and so on, for some consumers, leisurely drinking milk tea, eating desserts, and chatting with friends, will be a kind of enjoyment. Moreover, after observation, the region's milk tea delivery are limited to the number of insufficient number is not delivered, is the case, because we target consumer groups are mainly students in the region, therefore, the store's delivery service is not limited to the number of requests.

Second, the market analysis

1, the market situation

The area around the region **** there are six schools (province of Thailand in the Middle School, Thailand Vocational College, Thailand Teachers College, Taizhou Electromechanical, South Normal University, Southern Polytechnic Institute), at the same time, after our investigation, students like to drink pearl milk tea accounted for 44% of the total number of people do not like the total number of only 16%, the milk tea consumption is visible! has a high potential.

2, the target market analysis

Into the twenty-first century, the composite leisure food culture has become the mainstream culture of the catering industry, people's perceptual consumption expenditure is far greater than rational consumption expenditure. Considered a fashion leader in this field of college students play an increasingly important role, its market share has been rising year by year; as a catering sector marginalization of a diversion, business students dedicated to the market is based on an accurate grasp of this information.

As a student consumer groups, their pursuit of taste more and more high, the more sensitive to the freshness of things, for the quality of the requirements of the more to come, and the taste of milk tea self-innovation is not enough, it is difficult to meet the needs of consumers in all aspects of the milk tea store business more and more difficult to do, so what we need to do first of all is to do a good job in consumer data survey and analysis, and secondly, to do the appropriate methods to stimulate consumption.

3, customer demand analysis

After the survey, the students for the milk tea industry, the main requirements of two points. One is the product; the second is the service. For some students, they are keen on the existing products in the market, while some consumers prefer to try new products, but no matter what kind of consumers, they value the service quality more. According to seasonal differences, consumer demand for milk tea is not the same, summer, people prefer cold drinks, winter is more inclined to hot drinks.

Third, the competitive analysis

1, competitors

At present, the existing milk tea store has a big mouth nine, thirsty, street guest, typhoon shelter and so on four or five milk tea store, these several milk tea store milk tea taste and variety are similar, and there is no innovation on the development of products. There are also competitors is a variety of manufacturers to create a series of milk tea, such as Xiang Peopeo, Yuleme, Lipton and so on.

2, SWOT analysis

(a) Advantageous analysis

⒈ existing milk tea store store decoration is simple, giving a person the impression of unclean;

⒉ milk tea varieties are limited, the taste is more general, product development on the lack of innovation;

揻 create a series of vendors of milk tea, the price is high, a single variety, and the taste is not as good as ready-made entrance. The seasonal restrictions, in the heat of the summer, its consumption will be reduced;

⒋ store sales and takeaway services to a certain extent to attract more consumers.

(B) Weaknesses

⒈ milk tea business area is limited, providing a limited range of services;

Peck the new store opened some students for its basic information such as taste and other knowledge, to a certain extent, affecting sales;

3 product innovation for consumers keen on traditional milk tea products, not easy to accept;

sung milk tea is more obvious seasonal consumption, and can not be used to attract more consumers;

sung milk tea. seasonal consumption is more obvious, can not reach a good amount of consumption.

(C) Opportunity Analysis

⒈ market is far from saturated, there is a large profit margin and a relatively large number of milk tea consumers, the market outlook is broad, and the strength of competitors and the number of competitors are limited;

⒉ good taste, serious service attitude, professional level of operation in the students set up a good reputation;

揻 Although the business area is limited, but with a beautiful Although the business area is limited, but has a beautiful indoor environment, can leave a good impression on students (especially compared with other milk tea store), more competitive advantage;

Singed product variety, unique flavor, there is a certain competitive advantage.

(D) threat analysis

⒈ ⒈ competitors have a fixed range of consumer groups, and will never be willing to reduce the market share of milk tea, will certainly take corresponding measures;

⒉ With the increasing variety and number of various types of food supply, consumers can choose from a wider and wider range of areas to choose more and more large, insufficient product differentiation, beverages such as Coke, orange juice, coconut milk, milk, milk, milk, milk and other products. Orange juice, coconut milk, milk, pure water and so on to a certain extent divided up the already limited demand market.

Milk tea is high-fat, high-calorie food. Today's society's aesthetic concept (slim for beauty? Especially girls) and the more popular trend of weight loss undoubtedly make part of the milk tea consumers (especially women) to bear the pain of love, to say No.

The milk tea is a high-fat, high-calorie food.

Fourth, the product service

1, product development planning

The quality of our products have a safety guarantee, product development technology excellence, taste innovation, and according to different consumer groups, the launch of different products. As sales continue to increase, the product development on the increasing, so as to occupy more market share.

2, research and development

The store uses ? Fool's blending method? At the same time, the fructose dosing machine is used to add fructose, which can be accurate to milligrams, to meet the different requirements of consumers for sugar, and the taste is at their disposal. Replacing sucrose with fructose is low calorie, delicious and healthy at the same time. As the poor temperature plays a decisive role in the taste of milk tea, the insulated tea bucket with temperature display allows us to keep a clear eye on the temperature of the tea to ensure the best taste of the brewed milk tea. At the same time, according to the differences in consumer groups, the introduction of different products, for example, for couples we recommend mandarin duck cup.

Product development, we in the existing types of milk tea on the basis of new health milk tea. Combined with the traditional Chinese culture of Chinese medicine, natural grains and cereals as raw materials, into the production of milk tea: red bean and jujube milk tea, oatmeal and sesame milk tea, black bean and black rice milk tea, mung bean and aloe vera milk tea, as well as a combination of five-color health milk tea, milk, tea, tea, cereal and beans, natural and delicious, nutritious and healthy.

Of course, in the introduction of milk tea at the same time, we will also be through more projects to add color to the store. Seven-color popcorn breakthrough popcorn single-color product development bottleneck; octopus meatballs with a unique and delicious taste highly sought after by young people; freshly ground coffee, self-service coffee, fancy pastry, etc. is with the trend of the times characteristics of leisure food. Continuous innovation and breakthroughs, really let customers taste the healthy and delicious, novelty and fashionable casual food. A variety of auxiliary projects to choose from, easy to operate.

Fifth, marketing strategy

1, product strategy

① product composite operation, not only the introduction of milk tea as a single product, as well as the supply of consumer favorite snack foods;

② compared to other milk tea store, the introduction of health tea;

③ according to the different consumers, the introduction of different products;

④ Pay more attention to the quality of service as an invisible product. For consumers who have the desire to consume, but are not willing to buy on their own door to provide door-to-door service;

⑤ The product focuses on packaging to give consumers a wonderful enjoyment.

2, price strategy

① for consumer spending power and product type, set a reasonable price;

② compared to competitors, set a relatively low price.

3, advertising strategy

Advertising is a must, I think we can carry out the following kinds of publicity:

① opening ceremony, so that people near the school know that our store opened;

② use of interpersonal relationships in the school, more publicity;

③ with the help of the Internet for information dissemination;

④ The use of instant messaging (QQ, Fetion, etc.), publicize stores and products.

4, promotional strategies

① opening bonus activities. The first three days before the opening of the product half-price sales;

② daily launch of new trial activities, publicize the new products;

③ points exchange, the issuance of vouchers. For consumption of different amounts of consumers of different values of integral card, and the provisions of the accumulation of a certain number of points to give the corresponding points of goods;

④ class mailboxes, put free advertising, to the class as a unit of the sales group for publicity, the old students with a student ID card can be fixed-point timed to receive a free cup of milk tea, through word-of-mouth dissemination, to play the opinion leaders in the influence of the customer base.

Sixth, the financial plan

1, the financial needs of the description

First of all a store business needs to register the relevant license. And, because of taking a different way of doing business, therefore, in the store requirements on our needs will be larger, and take the way of renting a room,. Then is the purchase of basic facilities, and finally is the product material procurement. Because we do is a small business, so we have to try to find a good price for the source, and can not purchase good equipment, will not just waste a few hundred dollars, may make us so lose a lot of long-term customers, we must not be careless.

2, capital investment plan

Relevant documents (business license, trademark registration, etc.): 800 yuan

Store rent: 30,000 yuan / year 50M2

Store decoration: 20,000 yuan

tables and chairs, and other equipment: 40,000 yuan

Specialized equipment: water dispenser a 1,500 yuan. Fructose dosing machine a 3,000 yuan, milk tea sealing machine a 400 yuan, temperature display tea bucket 150 yuan, cash register a 800 yuan, coffee machine a 1,600, refrigerated cabinet a 2,000 yuan, oven a 400 yuan.

Milk tea cups, spoons, straws, etc.: 2500 yuan

Materials: pearl powder, coconut, pearl fruit and other auxiliary materials: 10,000 yuan / year

Electric bicycle: a 2000 yuan

3, the investment income forecast

Daily sales: milk tea, etc.: 60 cups / day (take the average value of a year) Casual food: 260 yuan / day (360 days a year, 30 days a month)

Annual sales: 65,000 yuan / year

Seven, risk analysis

1, market and competition risk

For us just entering the market, we are undoubtedly faced with a huge market and competition risk.

First of all, if our product taste and publicity is not enough, it is difficult to increase product sales, which in turn directly affects sales revenue and the operation of the entire store. Secondly, the existing market competition is fierce, if our product strategy and promotional tools can not attract consumers, it is likely to be eliminated by the market before it can enter the market.

2, product and technology risk

The specificity of the product determines that we must focus on the quality of the product and health. But there will inevitably be mistakes in the operation, the quality of the product will be directly triggered by the consumer's satisfaction with the product, at the same time, the whole store will have an image of our impact.

3, management risk

Because the entrepreneurs are more familiar with the students, and the store are *** with the management, it is possible to operate in the process of divergence of opinion, and for the newly established small companies, there is a huge threat. At the same time, the company's management system is more relaxed, easy to cause management chaos.

Eight, internal management

1, organizational structure

2, management system

In order to strengthen the management, clear responsibility, to achieve the standardization of the entire work and institutionalization, improve the management level of work and level of service, specially formulated for this Milk Tea Shop rules and regulations:

(1) The store requires to set up a wholeheartedly for the consumers to serve the thought, and constantly Improve the management level and service level, and actively complete their work.

(2) The store requires to pay attention to the instrument appearance, personal hygiene.

(3) the store requires consumers to take the initiative to warm, civilized language, not to speak foul language and profanity;

(4) the store requirements are not allowed to casually grab food;

(5) the store requires strict food inspection, not allowed to expired, outdated and moldy food, spices, beverages, etc. into and use, and to do a good job of disinfecting tableware and sanitation work.

(6) the store requires to care for the equipment, according to operating procedures, do not violate the rules of operation, to ensure the safe use of fire and burglary work.

3, human resources program

On the basis of the existing manpower, with the continuous expansion of the operation, the need for personnel will also increase. In the future operation, we encourage more entrepreneurial spirit of college students to join us, as long as you have a passionate and sincere heart, can become one of us.

Milk tea store business plan (two)

Nowadays, the size of the alley everywhere in the milk tea store, whether it is the hot summer or cold winter, the people in front of the door is always endless. Open milk tea store is really a good small business. Milk tea store is a low capital investment, wide consumer population, fast cost recovery, and the facade is very good to find a business project, generally in addition to retaining the store rent for about 3 months, labor and daily expenses, milk tea store operation and management do not need too much working capital, very suitable for small independent business. Milk tea store business plan how to write?

But for some entrepreneurs who want to open a milk tea store entrepreneurship, a good milk tea store business plan is very important, and plays a big role in the future business management.

Milk tea, the development trend is very good, and there is a very great potential. However, pay attention to a few points:

1, your operation must have characteristics. There is no market for products without specialties.

2, your quality should be good, whether the taste is consistent. I have contacted many of your peers, successful in this regard to do better.

3, the small store also need professional management.

4, timely understanding of consumer spending preferences and peer products, timely adjustment of your products and flavors.

A milk tea store equipment purchase

Since we are not joining someone else's store, so everything has to be purchased personally. As we do is a small business, so we have to work hard to find good quality and inexpensive sources of goods, and the procurement of good equipment, will not just waste a few hundred dollars, may let us therefore lose a lot of long-term customers, must not be careless. The specific use of the process of attention, will be listed in another article.

1, sealing machine

(sell cookware machinery, sealing equipment sold in the store) with a counter, you seal every mouth, the counter will remember the number, regardless of whether the power supply is not connected, is a mechanical counting. The other ones without counter are a little cheaper. Sealing machine should pay attention to when you buy, find a cup to try to seal, adjust the temperature to 170 degrees or so, press about a second or so, remove to see if there is a seal; and then pinch a little harder to see if the seal is strong, there is no sealing is not strong, there is a leakage of small holes. Then pay attention to see whether the sealing film cut neatly, there is no cut off, but yanked off the place, that is, look at the upper and lower mold flat or not, tooth knife sharp or not.

2, sealing film

(sell sealing machine place will generally come with the sale) to pay attention to the purchase, the sealing film can not be too thick, too thick easy to seal, and inserted into the straw will be very difficult to insert the broken, too much force, either inserted into the straw bad, or milk tea to the ground, or accidentally inserted into the cup broken. From the material considerations, too thick is generally not a good material, will be very brittle, a plug will crack a big mouth.

3, cup

(sell plastic products, plastic bags, etc. stores sell, but also sell sealing film, straws, etc., sell sealing machine stores will also be incidental sales) is generally 2,000 a box, do not sell alone. Cups of the price difference is not large, but the quality is quite different, and the cup is very important, must run a few more, careful shopping. Selection should first look at the thickness of the material, too soft not, hard to take the milk tea will pinch out, not hard and can not hold. It is best to take a cup of water at home to feel, and then buy the time to feel in the hand to see if the thickness is enough. And the most important point is: the rim of the cup is strong. Cup rim should be thick enough, strong enough, the key is to use the material to be uniform, so that when full of milk tea, with a hand to carry the rim of the cup, so as not to spill. Cups are too thin, too soft along the cup, will greatly damage the mood of the customer, and in doubt the quality of the cup at the same time, will certainly doubt the quality of milk tea.

4, straw

(sell plastic products, plastic bags, cups and other stores sell. Sell the store is not a lot, to find carefully, after all, is the milk tea special, unlike the cup with a lot of places) a large package of total ***5000, each large package and 100 small packages, you can buy a few small packages, but it will be a little more expensive. When choosing the main attention to the thickness of the material, not too soft, if you buy too thick sealing film and too soft straw, then your customers will be ugly. When you choose to take the tip of the straw to their fingers to try, if the hand does not feel much pain, the tip of the straw has been bent, it is too soft.

5, blender

Sibelle brand is better. Whether it is the material or running time, etc., are a little better than a messy brand such as Jiuyang, the price is not expensive, this is not much to say, it is best to go to the big shopping malls to buy, after-sales service is better.

6, water dispenser

In order to save costs, we can buy desktop. As the main component of the water dispenser is a heater, so we do not need to buy any brand-name, as long as the attention of the inner liner is stainless steel, once the water is not too little on the line. Winter time needs more hot water, I do it myself to make another device to solve.

7, containers

Sugar, milk tea powder, cream, pearls, etc., need the right container to hold, these things can be purchased according to their own preferences, but pay attention to is that these containers have to have a lid, one of which is more hygienic, and the second, hot days, rainy days, raw materials are prone to clumping or melting, do not use in a timely manner on the cover will be some good, such as the fresh box, spice boxes, etc. are good choices. is a good choice.

Second, the milk tea store site

Milk tea is a fast-consuming leisure drinks, completely dispensable, therefore, if if the site is not good, then no one will be? Not far away? s run to drink a cup of milk tea specifically for you, the busy area is the best choice. This is something that does not need to be considered, but the high cost of the busy lot is something I have to consider, after a brief visit to the county's busy lot, I had to give up the idea, four or five million dollars a year in rent, transfer fees, so that I am a little bit of temperament, so I had to look for a little bit of a second place.

One night, my girlfriend and I came out to turn, in the experimental two elementary school found a small house near the rental, the next day a talk, the rent is not expensive, I went back to think about it: the test two primary school plus a kindergarten on the side, about more than 3,000 students, and the students who go to school here, most of the parents work in the institutions, students have money in the hands of the parents do not care; it is only a few minutes from the most bustling road, the most important thing is that the students have a lot of money. The busiest section of the road is only separated by a street, shopping young people should walk through part of it; there is another point, this road is one of the two roads to go to the park on the hill. The disadvantages here are: students are the main consumer groups, and students do not have a lot of money in hand, and students spend a lot of money, food, drink, use, play, etc., from the few pocket money; students have two days off per week, two holidays per year, these holidays, business will be much worse. But overall, it's still good, so basically I settled on this place.

Now it seems, in the school around the store to pay attention to the following points:

1, can not be too close to the school, fifty meters or so, can not be too far away, especially can not cross the fork in the road. Because from too close, then, students just out of school, did not think to buy something to eat, or want to buy, too many people, the teacher is still in the neighborhood, the teacher is to educate elementary school students do not spend money; and too far away, then, may have been picked up by parents to get into the car a smoke home. And fifty meters or so, the most people, the car is difficult to go, students are fine sitting in the car, will want to buy good food, and parents feel that anyway, a moment can not go out, let the child first go to buy a cup of milk tea to drink, or buy some snacks to eat is also quite good.

2. Hygiene comes first. Your things can not be delicious (of course, taste is also very important), but must look reassuring, a good job in the hygiene up and down a bit, never lose. For example, the walls, I spent not a lot of money (the exact price will be listed later to focus on), put the wallpaper on the walls, it looks great.

3, the production process of milk tea can not let students see, or can not completely see, must maintain a certain sense of mystery, otherwise after a while, students will lose strong interest. In addition, the water dispenser, sealing machine, can not be lined up in a conspicuous place, because the production process will inevitably have foam and other things that look uncomfortable. This, there will also be many parents will ask you questions about coloring, ingredients, shelf life and so on, you must think of how to answer. Fourth, students like to get together, so you must form a lively scene. Elementary school students, especially kindergarten students, many are attracted to other children, they buy in the process, they will show off to other children:? Little Ming, I want to buy milk tea to drink, won't you buy it? How do you think that Xiao Ming will reflect!

At first I did not pay attention to this problem, every time the students are almost out of school, I make twenty or thirty cups to put, so that when the school sells quickly. And then I found this problem, I just like strawberries, chocolate and other flavors sold more than one or two of each kind to do, so that the school this time from half an hour to extend to about fifty minutes, sold instead of more than before Fifth, the elementary school students on small gifts and other things like very much, does not lie in the amount of money, must be engaged in this kind of activity. For example, before the June 1 Children's Day, I wrote out a poster: anyone who drinks more than ten cups will have a gift! Although the small gifts are just notebooks, ballpoint pens, small fans and other small worthless things, but many students will be in order to get these small gifts, efforts to drink full ten cups, twenty cups, parents, even if they know that drinking milk tea these money do not know how many small gifts can be purchased, but also will not be upset with the child. In short, selling things around the school, must make students feel happy, things are not important, the key is that feeling.

To add: buy milk tea customers, the majority of women, so if it is a girl, especially young girls more places, there is no doubt that it is a good place.

Frustration in business is inevitable, business is good will inevitably cause peer competition. Although in the short term, customers will go to his store to spend money, but customers will be compared, they will eventually feel that my products taste better, and healthier. Open a pearl milk tea store, the requirements of the store is not high, two or three salesmen to master the technology can be operated in the whole process.

General a milk tea points can be in a few months to recover costs, the fastest two or three months to recover the cost, but the milk tea store is important to rely on the taste, rely on business strategy, rely on a unique milk tea publicity culture.

Milk tea store business plan (three)

Honeydew milk tea store is a capital investment is low, the consumer population is wide, the recovery cost is fast and the door is very good to find a business project, generally in addition to the labor and daily expenses, honeydew milk tea store operation and management do not need too much turnover, is very suitable for small independent entrepreneurship. However, for those of us who are new to entrepreneurship. A good honeydew milk tea store business plan is very important, and plays a big role in the future management of the business.

Honeydew milk tea, the development trend is very good, but we should pay attention to the following points:

1, our business must have characteristics, there is no market for products without characteristics.

2, our quality should be good, and the taste should be consistent.

3, the small store should also be professionally managed, reasonable arrangement of personnel, division of labor and good service attitude.

4, timely understanding of consumer preferences, timely adjustment of our products and flavors.

First, market analysis: Honeydew milk tea store is a low capital investment, wide consumer base, fast cost recovery, and the facade is very good to find a business project, generally in addition to the labor and daily expenses, honeydew milk tea franchise operation and management does not need a lot of turnover, is very suitable for small independent entrepreneurship. Generally, a honeydew milk tea store can recover the cost in a few months, the fastest two or three months to recover the cost, but the honeydew milk tea store is still important to rely on the taste, rely on the business strategy, rely on the unique honeydew milk tea culture.

In the past two years, honeydew milk tea has blossomed all over China, regardless of the size of the city, regardless of men and women, young and old, high and low levels of consumption, honeydew milk tea is often called a bright spot on the streets of everyday life, and it is very easy to find it when walking on the streets of the busy downtown area. With a cup of Honeydew Milk Tea in their hands, young men and women can be seen enjoying the fresh and flavorful taste of Honeydew Milk Tea. It is all freshly made and prepared from a variety of tasty ingredients. As the market becomes more and more competitive, consumers are demanding higher and higher quality products. Raw material prices are rising again and again. In addition, some merchants keep lowering the quality of raw materials to ensure profits, resulting in a chaotic market for Honeydew Milk Tea. Honeydew Milk Tea has become a synonym for junk food in recent times. Through our consumer survey, we understand that the real reason lies in the flavor of Honeydew Milk Tea. The flavors are constantly evolving and changing, and there are many series of flavors that consumers can choose from.

Now our biggest competitor is Honeydew Milk Tea outside the school, and we have to compete with them in terms of price.

Second, the purchase of equipment for the Honeydew Milk Tea store: Since we are not joining someone else's store, we have to purchase everything ourselves. Since we are doing small business, we have to work hard to find good and cheap sources of goods. Specific use of the process of attention:

1, the sealing cap must be the same size as the diameter of the cup, and when you buy it, you should check the sealing cap, whether or not there is a crucifix knife, so that you can bring convenience to the customer. We will sell it in one big pack so that we can save cost.

2, the price difference between the cups is not big, but the quality is quite different, and the cups are very important, be sure to run a few more, careful shopping.

3, straws when buying and selling should pay attention to the thickness of the material.

Third, the maintenance of equipment and preferential programs

1, health is the first. Your things can not be delicious, but it must be reassuring.

2, some students will ask us about coloring, raw materials, quality and so on, we must think about how to answer.

Fourth, risk analysis: setbacks in business is inevitable. Good business will inevitably cause peer competition. Although in the short term, customers will go to his store to spend money, but customers will compare. They will eventually feel that our products taste better. We have to continue to innovate.

Fifth, financial analysis: 1, daily consumption Open a sweet milk tea store is to avoid other daily consumption, such as utilities. In the use of electricity, we will take the acquisition of skills light bulbs, which is both environmentally friendly and economical. In terms of water, we also do multiple uses of water. Water and electricity as far as possible to do recycling.

2, goods in and out of all staff must come to the cashier with valid vouchers for reimbursement, in addition, by the cashier to manage the finances, the accountant once a day to reconcile the accounts, the store manager once a week to check the accounts.

Sixth, the store installations: because the main consumers are students, and now students are more precocious, therefore, the store style can be more neutral, warm and romantic. As for the design within the store, the choice of interior fine wallpaper, creating a childish, romantic, casual environment, again with flowers and plants as the main decorative tool. The tables and chairs are mainly in red color, which can arouse customers' appetite.