This figure is shocking. Meituan is a newly listed company. Although its market value is increasing, it is indeed a loss in the end. Ordering takeout every day, getting a room every day and riding mobike every day not only failed to contribute to the US delegation, but also made Wang Xing suffer a great loss. Will this takeaway be ordered in the future? Is this room open or not? Can mobike ride or not? Many people don't understand. What's going on here? For the future of Meituan, Wang Xing's response is that Meituan, like Amazon, may experience long-term losses before starting to make profits. There are two meanings behind this response. One is the profit pressure brought by the capital market. On the other hand, the profit-making attitude of Meituan is not urgent. Meituan's financial report shows that in 20 18 years, the sales expenses reached 50 1 100 million yuan, and the growth rate reached 13 1%. Among them, the cost of food and beverage take-out is 32.9 billion yuan, the cost of take-out riders is 30.5 billion yuan, and the income of food and beverage take-out is only 3865.438+0.4 billion yuan. The high delivery cost eats up most of the profits of food and beverage takeout.
The US group that lost hundreds of billions began to harvest merchants and riders? In recent years, Wang Xing has obviously accelerated the speed of harvesting take-away merchants, and the commission policy has also changed frequently. From the high subsidy without charge to the start of charging, the pumping rate soared rapidly. According to many merchants, since the second half of last year, many take-away platforms have increased their commissions, which makes many merchants feel unbearable. The ever-increasing pumping rate has made businesses complain. You know, 20% is equivalent to half of the profits of small and medium-sized businesses. In the event of compulsory promotion activities, it is also common to post backwards. Some businesses with weak competitiveness are overwhelmed and choose to close down. Not only has the merchant's commission increased, but many riders have also reported that the delivery unit price has also dropped a lot. Through various WeChat groups, it is not only a few people who cut prices, but most cities have reduced the delivery unit price more or less! Some are not only the basic distribution fees, but also the lower limits of various subsidies! The direct result is that the rider's income has dropped sharply!
Can the US Mission that continues to lose money be continuously recognized by the capital market, then what kind of profit path will the US Mission have? We'll wait and see, I'm afraid it's not realistic to rely solely on the increase of take-away commission. After all, we lost more than 1000 billion last year.