Tourists are so busy. During the National Day holiday, Universal Studios Resort became the top ten popular tourist attractions in China. Visitors from all over the country finally got a chance to see the largest Universal Studios in Asia and get in touch with popular IP's such as Harry Potter, Minions, Transformers and Jurassic World. Their joy was beyond words. At the same time, the "spillover effect" of Universal Studios continued to expand. Driven by the National Day holiday, the catering market around Universal Studios was greatly activated, and the turnover of many restaurants soared, which was five times higher than that at the beginning of the month.
in addition, flexible employment in five industries, such as customer service, cleaning staff and operators, has also ushered in an outbreak period, and it is full of stamina. The catering and tea industry is "food is the most important thing for the people", and Universal Studios is stimulating the vitality of the catering and tea industry. According to the data from Meituan, since the beginning of this year, there have been 1167 newly opened restaurants and 171 newly opened hotels within five kilometers around Universal Studios on Meituan platform, and "Huanqu Store" has become the entrepreneurial vane of Beijing life service merchants. Affected by the huge increase in tourists and the strong demand for food and beverage, various restaurants and tea shops are trying their best. Merchants have extended their business hours and started a round of "grabbing people". The employment of catering and tea industry is different from other industries, which mainly presents the following characteristics.
First, there is a persistent employment gap. The catering and tea industry, especially the front-line service personnel and chefs in large and medium-sized cities, are facing a shortage all the year round. The structural problem of "difficulty in recruiting workers" has always existed. In addition, the National Day holiday has a large passenger flow, but the demand for employees to take vacations is also great. This contradiction leads to a more shortage of manpower and a more tense employment.
second, the turnover rate is high. There are also two main reasons for the high turnover rate. On the one hand, the catering and tea drinking industries in China are relatively simple to operate, with low entry barriers and strong employee substitutability; On the other hand, the welfare and social security of employees in the catering industry are poor, which leads to "unable to retain people".
thirdly, the signboard approach is single. At present, the recruitment of catering industry is mainly through acquaintance introduction, advertisement and online recruitment. Compared with the recruitment of emerging industries on the Internet, the way is relatively simple, and the efficiency of recruiting employees is low and slow. Officially, based on the three characteristics of catering and tea industry, restaurants and tea shops have to make every effort to start a "war of grabbing people". In addition to the "three brooms" and "pig's head bar" in Universal Studios, the surrounding snacks, fast food, barbecues, hot pots, tea shops, etc. have all increased their recruitment efforts, and their wages and hourly wages have increased significantly compared with the previous levels. The popularity of travel booking in Universal Studios in customer service and consulting industry continues to climb.
As can be seen from the official App of Beijing Universal Resort, the tickets for Universal Studios No.3, No.4 and No.6 have all been sold out, and the tickets for other dates all show "shortage of stock", while the tickets for the "Yousutong" express channel have already been sold out. At the same time of the rush to grab tickets, there have also been many problems of refunding and changing tickets, which has stimulated the demand of Universal Studios for the customer service industry. In order to alleviate the large demand for tourists to buy tickets and return tickets, Universal Studios has increased its recruitment of customer service.
After consulting Zhaopin and other websites, we can see that Universal itself and the recruiting company have released a lot of information about "recruiting customer service for Universal Studios". As one of the flexible employment industries, the customer service industry's main job is to receive new customers, pay a return visit to old customers and tap potential customers, which naturally adapts to the characteristics of flexible employment. Specifically, first, it is more flexible, you can choose your own working hours, and customer service staff can go to work at the right time according to their own pace. Second, the entry threshold is low. As long as there is no big obstacle to communication with people, you can basically do it after the training of Universal Studios, which is greatly reduced compared with the financial and computer industries. Third, it is easy to get started, it is a skilled type of work, and the work content and process are relatively solidified, making it easier to carry out the work. Upon inquiry, the main job of the customer service recruited by Universal Studios is to answer pre-sales ticketing consultation, such as booking tickets, changing tickets and refunding tickets. In addition, respond quickly and properly solve ticketing operation problems, and guide customers to purchase tickets and refund tickets. Of course, the threshold of the customer service industry is low, but it doesn't mean that the customer service industry can "do it with a mouth". To become an excellent customer service staff, flexible job seekers need to learn the art of speaking. Only in this way can they be better qualified for their work and provide better services to tourists.
Cleaning and security industry According to the data of Meituan, since the beginning of this year, there have been 171 newly opened hotels within five kilometers around Universal Studios on Meituan platform, which has directly and indirectly benefited more than 71 categories and more than 111 industries in the upstream and downstream areas, providing tens of thousands of jobs around, including cleaning, security and security.
one is cleaning. During the National Day holiday, tourists came to Universal Studios in an endless stream, and at the same time, they also brought paper towels, peels and other garbage, which put pressure on the cleaning in Universal Studios, and forced Universal Studios to "recruit" and increase the employment of cleaning. According to the survey, the cleaning staff recruited by Universal Studios are mainly responsible for cleaning and cleaning in Universal Studios, including cleaning the floor, cleaning the glass and dust removal, so as to ensure a safe, clean and environmentally friendly environment for tourists and employees. At the same time, Universal Studios Hotel and Nuojin Resort Hotel in Universal Studios are also scheduled to be hot, and there is a shortage of hotel cleaning staff. Accordingly, Universal Studios has increased the use of flexible employment, and the advantages of flexible employment, such as low employment risk, short recruitment cycle, low training cost, flexible staffing and unified supervision of the platform, have also provided opportunities for Universal Studios and Linggong personnel to make profits in both directions.
the second is security and security inspection. During the National Day holiday, Universal Studios stepped up the recruitment of security guards and security checks. This is because, first, there are many tourists coming to Universal Studios during the National Day holiday, and it is inevitable that there will be conflicts between tourists in the process of queuing, taking photos and playing. Before that, two girls had a dispute because of queue jumping, so they urgently needed security guards to coordinate and solve it. At the same time, there are also many tourists who come to Universal Studios by car. Parking in parking lots is hot and parking spaces are hard to find. At this time, security guards are urgently needed to guide vehicles to park and return. According to the recruitment information released by Universal Studios, the security guards recruited by Universal Studios are mainly responsible for patrolling and protecting security halls, apartments, hotels and restaurants, and guiding vehicles to park in parking lots. By increasing recruitment and deploying more security personnel, the overall play order of Universal Studios has been greatly consolidated.
In addition to the above three industries, Universal Studios IV has also increased the employment of scenic spot operators. Universal Studios' attractions include Decepticon roller coasters, which are highly exciting and risky, so operators must be equipped in place. Before the start of each tour, they should check the safety of tourists, including helping tourists get in and out of riding equipment, checking tourists' restraints and safety struts, observing CCTV monitors, etc., to ensure the safe operation of the project.
Fifth, Universal Studios has also increased the employment of visiting specialists. Universal Studios has just been operating for a long time, so it is urgent for Universal Studios to know how tourists experience. To this end, Universal Studios arranges visiting commissioners in outdoor areas such as main park entrances and exits, restaurants, cinemas, rest areas, etc., and invites tourists to fill out questionnaires on tablet computers or mobile phones, and is responsible for visiting and collecting information data such as the garden experience and satisfaction of Universal Studios tourists. To sum up, the five major industries will usher in a big explosion with the popularity of Universal Studios, and flexible practitioners in the industry will usher in a wave of dividend harvest.
On the one hand, Universal Studios' flexible employment also takes the form of outsourcing or signing a contract with Linggong Platform. In this case, flexible employees usually sign a contract with the flexible employment platform, and Universal Studios uploads the salary sheet on the platform, which helps individuals to pay salaries in real time after deducting individual taxes. In this regard, flexible practitioners should inquire in real time to avoid missing wages due to unfamiliar procedures. On the other hand, because it is a National Day holiday, according to the law, people who go to work on holidays can enjoy three times the salary or more welfare subsidies, and flexible employees can actively fight for their legitimate rights and interests, so as to get more salary and remuneration.
the second is the issue of job promotion. For flexible practitioners, although they are spiritual workers, they can also seek higher positions and smoother promotion opportunities. On the one hand, promotion is not only recognition of flexible employees' working ability, but also arouses their enthusiasm and encourages them to provide higher quality services. On the other hand, for employers such as Universal Studios, senior chefs and professional managers will also be poached because newly opened stores in the surrounding areas are in urgent need of talents. Therefore, spiritual employers including Universal Studios should also establish a position promotion mechanism for employees, unblock the upward passage, and even adopt a "partner system", which not only allows flexible employees to obtain "performance points", but also enhances their sense of belonging and responsibility, thus alleviating the problems such as staff turnover caused by high mobility in the flexible employment industry.