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How to draw posters by hand

The first step, Communicate needs and understand the purpose of design

Whether it is communicating with customers, or communicating with your own company's planning or copywriting, before you start designing, you must clearly understand what the purpose of the design is? When, who, where, what to do, what is the purpose, and what results are achieved.

Be sure to clarify these needs. If the style is not well grasped, you can select several similar works for the customer to choose from to better grasp the design style

The second step of design Before designing, you must first draw a sketch

After understanding the purpose of the design, you must first draw a sketch before designing. It is a good habit to develop a design sketch first.

We can first roughly draw the layout composition, main text, picture placement, etc. on paper first.

This can avoid the trouble of repeatedly modifying the drawing after you directly use the software. If you encounter problems during the process, you can also directly communicate with the other customer for confirmation to make your design ideas clearer, so that the subsequent execution process will be smoother and work efficiency will be greatly improved.

The third step, start using software to design based on the sketch

After drawing the sketch, we can start using software to design. According to the structure of the design sketch, and with reference to the requirements and design style previously communicated with the customer, we use PS or AI software to complete the design of this poster based on the principles of color matching, color matching, board layout, selection of font style and size, etc. .

How to make hand-painted posters? What to draw with? Many things can be used, such as markers, gouache, watercolors, etc. It is recommended to use markers or highlighters, because the colors are brighter and more in line with the conspicuous feeling required for posters, and I like ~~haha~ no art You can copy the paintings you have gained from painting skills. Find more paintings that you like. Even if there are only a few things in each painting that you like, then use your ingenuity to put these together in a reasonable way. I really don’t know what type of painting it belongs to, but my personal feeling is that it belongs to the category of print advertising~~