In order to ensure the smooth progress of the activity, it is essential to formulate an activity plan in advance. The activity plan is a written plan that arranges the purpose, requirements, methods, methods, progress, etc. of the activity. What are the characteristics of an excellent activity plan? Below are the 2022 catering Valentine’s Day event theme planning examples (selected 5 articles) that I have collected for everyone. You are welcome to learn from and refer to them. I hope it will be helpful to everyone. 2022 Catering Valentine’s Day Activity Theme Planning Plan 1

1. Activity Theme:

Go to the garden to witness your love for me

2. Activity Content:

February 14, 17:30 to 21:00

Golden Jade Match Package 758 yuan: Couple candlelight dinner + love movie + love token (a pair of true love jade pendants, a pair of large couple dolls) 1 sweet guest room (single room)/night + buffet for two at noon the next day + an exquisite mini cake + a photo studio free shooting coupon worth 388 yuan.

Perfect Life Couple Package 588 yuan: Couple candlelight dinner + love movie + love token (a pair of true love jade pendants, a pair of couple dolls) 1 sweet guest room (single room)/night + 1 free photo studio coupon The value of the piece is 388 yuan.

Intense love package 288 yuan: candlelight dinner for couple + love movie + love token (a piece of true jade pendant + a pair of couple dolls) + a photo studio free shooting coupon worth 388 yuan.

Couple KTV box (small box) price is 520 yuan, including tea service/medium fruit plate/two melon seeds, two snacks, one popcorn, one chocolate, and a pair of couple dolls. The face value of the room discount coupon is 50 yuan. You can enjoy 258 yuan/room/night by using the coupon. It is only valid on the same day.

3. Catering promotion:

Any couple who spends more than 520 yuan (including 520 yuan) in the hotel dining area will receive a pair of couple dolls, a rose, and free photography in the photo studio. One coupon is worth 388 yuan. During the meal that day, arrange for a little fairy to go to various dining areas to sell rose bouquets and chocolate gift boxes/couple dolls (large ones).

4. Activity cost budget

20 large couple dolls 80160010 for sale

200 hotel business gifts

From Collected from Spring Festival gifts

Jade pendant

50 pairs 40200

11 roses and 8 bunches 80640 for sale

Chocolate gift box 20 Box 501000 is used for sales

Taizhou Evening News quarter page 150005000 is used for publicity and promotion activities

Total

8400

Five. Activity plan

1. Complete the lobby signage, hotel square billboard, SMS design and other work before January 27th;

2. Complete the cooperation with Taizhou Evening News before February 1st Confirm the quotation and publicity content and sign the contract;

3. Catering Department:

Complete the menu arrangement of each package for this event before January 25 and inform the Marketing Department. For the purpose of publicity;

Complete the contact numbers of those who got married in our store in 20## and 20## before January 31st;

At 3:00PM on February 14th Complete the event atmosphere layout in each activity area of ??the hotel before January 25th;

4. Finance Department:

Complete the operating procedures and arrangements for each event process and the purchase of prizes before January 25th;

Complete the production and distribution of tickets required for the event before February 1st. 2022 Catering Valentine’s Day Event Theme Planning Plan 2

1. Event Background

Valentine’s Day on February 14th is coming. We want to create a romantic and warm holiday for consumers. This is what every hotel is working hard on. Based on the operating characteristics of our hotel and the consumption habits of regular customers. This is our Valentine’s Day promotion plan for this year.

2. Activity theme

xx Hotel Valentine’s Day (God-given marriage, love determined by heaven)

3. Activity time

20xx February 14th

4. Event location

Main location: Champs Island Western Restaurant (sixth floor of the hotel)

Secondary location: Guest room

5. Activity methods

1. Create a warm and charming palace of love for consumers through romantic scene decoration;

2. Place "lover's message" "Card" for couples to write vows of love on it

3. The guest room has a "pink couple suite", which is cleverly decorated and presented with roses, chocolates, and champagne

6. Atmosphere Construction

1. Set up a truss on the periphery for advertising

2. The electronic screen and LED screen in the lobby will scroll about the event content

3. The first floor and sixth floor Place a small display stand on each floor

4. Place a candlestick and a rose on each table in the restaurant on the sixth floor

5. The entire restaurant is decorated with white tablecloths, white chairs, wintersweet, sand Decorate the entire restaurant

6. Place a bouquet of flowers (lilies, calla lilies) on the bar counter

7. Set up an arched flower column at the entrance of the western restaurant

8. Color The lights and shamans were decorated with pink balloons

9. Take photos on site (Polaroid 20 yuan/photo)

10. Set up a champagne tower on the dining table

2. SMS release: 1,300 yuan (20,000 messages)

3. Internal advertising release: (electronic screen, Sanming TV subtitles scrolling frequency, including inkjet printing)

4. Advertising text:

A. God-given marriage, love determines destiny. (Advertising words)

B. Spring letters bloom, roses bloom, love comes, and your story begins; Valentine’s Day is here, prepare a cherished gift at Tianyuan Hotel, and then carry it gently Let her or him meet you on this romantic day. (SMS)

8. Event Arrangement

1. Marketing Department: launch event advertising before February 10th

2. Other departments will combine marketing before February 10th Plan and formulate detailed rules for Valentine's Day activities

3. The restaurant and guest rooms should do a good job in creating a Valentine's Day atmosphere before February 13th

4. Engineering Department: Combine the activity plan and make a good use of it Arrangement of lighting, electrical work and production of special props. 2022 Catering Valentine’s Day Event Theme Planning Plan 3

Chinese Valentine’s Day is coming soon. In order to promote hotel operations and establish hotel brand awareness, our department plans to launch the following activities based on the market and hotel actual conditions:

August 6th

2. Event name:

“Love on Chinese Valentine’s Day, meet the stars”

1. "The night becomes more beautiful, you will not be alone on Chinese Valentine's Day" large-scale intimate date party for talented men and beautiful women

The 500 square meters of the hotel's south square are carefully decorated with various leisure activities Tables and chairs, soothing and romantic background music is played in the square. In-house guests can enter for free with their room cards, while other customers can enter with their admission tickets. The site is equipped with beverage sales points, snack sales points, Chinese Valentine's Day merchandise sales points, etc. All guests who come will have the opportunity to draw a Chinese Valentine's Day surprise prize worth 5,000 yuan in jewelry. In addition, all men and women who have a successful date will receive a beautiful gift as a souvenir.

2. Guest rooms:

On the day of the event, a special "Chinese Valentine's Day" guest room is launched. The superior double room in Building 1 is 428 yuan/room night, with free buffet breakfast for two people and free boutiques the next day. One rose, one free fine red wine, one exquisite lollipop, and two performance tickets.

3. Catering:

Galaxy Restaurant launches

277 yuan Chinese Valentine’s Day set meal (including set meal for two, one red wine, one rose,)

RMB 577 Chinese Valentine’s Day set meal (including a set meal for two, a bottle of high-end red wine, a bouquet of roses, and a box of chocolates)

RMB 777 Chinese Valentine’s Day set meal (including a value-for-money set meal for two persons, imported high-end red wine) One rose, a bouquet of roses, and 2 Dahe Show Festival tickets)

Moon Palace Restaurant

On the day of the event, if you spend 77 yuan or more at Moon Palace Restaurant, you will receive a free rose. One.

IV. Implementation details

1. Please contact the purchasing department to purchase the gifts required for the event (such as roses, chocolates, red wine, etc.)

2. Please The catering department presents different set menus and appropriately decorates the dining tables.

Please ask the person in charge of the Snack City and Jiuqu Restaurant of the Food and Beverage Department to collect relevant items and cooperate with them according to the activity content.

3. Please ask the Finance Department to inform each restaurant cashier to prepare discounts.

4. Ask the front office department to actively sell Chinese Valentine's Day special rooms for individual travelers and introduce relevant content; ask the housekeeping department to receive relevant gifts and cooperate with the activities.

5. The planning department designs and produces party tickets (raffle tickets), lobby posters for seats 1 and 2, and related publicity.

6. Please ask the banquet department to arrange the party scene in advance, and cooperate with the planning department and engineering department to decorate the scene.

5. Promotion

Posters and leaflets in the hotel.

The hotel’s official website and friendly link website.

Floating advertisements in Shangdu Information Port. (One month)

Dahe Newspaper quarter color version + 600 words soft article.

Fashion magazine’s hard copy and soft copy.

Street light box film.

Target customer text messages.

6. Cost budget

Roses are 2 yuan/piece, 500 pieces are 1,000 yuan.

Chocolates cost 50 yuan, 20 boxes cost 1,000 yuan.

Lollipops cost 50 yuan, 10 sticks cost 500 yuan.

Red wine costs 150 yuan, 10 bottles cost 1,500 yuan. (Sponsored by the wine merchant)

High-end red wine costs 300 yuan, 10 bottles cost 3,000 yuan. (Sponsored by the wine merchant)

Exquisite gifts worth 200 yuan, 200 pieces, 40,000 yuan. (Corporate sponsorship)

Banner/poster 80 yuan.

SMS promotion 0.04 yuan/message 60,480 yuan 2,400 yuan

Dahe Show Dian performance ticket sponsorship. (Within 100 pieces, replacement is exceeded)

Jewelry sponsorship.

Small gifts hotel stock gifts.

Dahe Newspaper, Shangdu Information Port, and fashion magazines are about 68,000. (Full replacement)

Total: 2,500 yuan. (Excluding replacement) 2022 Catering Valentine’s Day Event Theme Planning Plan 4

1. Event Theme

Love blooms in the era of passion

2. Event Time

February 13th - February 14th

3. Activity content:

(1) Love song duet and true confession

February From 10:00 to 20:00 on the 13th, a special area will be opened on the side of the children's area on the 6th floor. The on-site microphone is connected to the mall broadcast room. Couples can sing or sing to him or her through love song duets or true confessions. Speak your mind. And broadcast instantly through shopping mall radio. At the same time, exquisite gifts are prepared for each couple.

(2) The Fragrance of Roses for Romantic Lovers (2.14)

During normal business hours on February 13, customers can go to the promotion service desk on the 6th floor to receive a rose for free (limited to 300) branch). If you spend RMB 200 or more in cash on the same day, you will get a box of exquisite chocolates for free.

Tips: The consumption amount does not accumulate. A single cash register receipt (with a cash purchase of 200 yuan or more) is limited to one chocolate. The excess amount will not be given repeatedly.

IV. Media promotion

1. Media selection: "xx Evening News"

2. Page specifications: "xx Evening News" 1/3 page red

3. Release date: February 14

4. Expenses: 13920.00 yuan

5. Expenses

1. Exhibition board 2 Block: 100.00×2, 200.00 yuan

2. Lintel 2 blocks: 700.00×2, 1400.00 yuan

3. Print advertisement: 13920.00 yuan

4. Gifts (roses, chocolates) are the responsibility of the Asset Operation Department

5. Audio costs: 400.00 yuan

6. Other miscellaneous expenses: 1,000.00 yuan

Total: Approximately 19,020.00 yuan (the cost of roses and chocolates is not included)

6. Tips

For this event, VIP cards can use the discount function. 2022 Catering Valentine’s Day Event Theme Planning Plan 5

1. Activity Background

In our country, on the night of the seventh day of the seventh lunar month, the weather is warm and the vegetation is fragrant. This is what people commonly call Valentine Festival, some people call it the "Qiao Qiao Festival". According to legend, on this night every year, the Weaver Girl and the Cowherd meet in the sky on the Magpie Bridge. Legend has it that if you look up, you can see the Milky Way meeting of the Cowherd's niece, or you can overhear the loving words of the two when they meet in the sky under the fruit stand.

Extending to the present, especially in recent years, Valentine's Day has become a special festival for contemporary fashionable men and women to pursue fashion and express their love. It is similar to Valentine's Day on February 14th. Valentine's Day is a love classic that has been passed down in China for thousands of years and is the best example of steadfast and beautiful love. With the invasion of Western culture, it was gradually forgotten by people. However, in the new and ever-changing international environment, there has been a trend of learning Chinese culture, and many foreigners have begun to celebrate traditional Chinese festivals. Valentine's Day has gradually come into people's sight again. On the occasion of this romantic festival, our hotel has specially organized a romantic event for Valentine's Day. One: to better promote traditional Chinese culture and enhance the understanding of traditional Chinese culture among today’s young people; Two: to provide a platform for making friends for singles who often work and lack social activities; Third: to use Valentine’s Day as a Opportunity to close the relationship between the hotel and new and old customers, establish the hotel's reputation, enhance customers' recognition of the hotel, and accumulate customer base.

2. Preparation for the event

Preparation for the event is the first step in the smooth development of the entire event. The quality of the preliminary preparations for an event is directly related to the smooth progress of the event. Solid preparation work is the basic guarantee for the smooth convening of the event and its complete success.

(1) Determine the theme and scope of the activity

1. The theme of the activity: Lovers looking for fate - I am destined to love you.

2. Target audience: high-income earners and senior white-collar workers who are still single, and will be further promoted to the middle class of society. (Single people aged 20-40 years old).

3. Event time: August 6-7, 20XX

4. Event location: Beijing Hotel

5. Registration matters

(1) Registration deadline is 24:00 on August 5th.

(2) Registration method: You can register in the hotel lobby or on the hotel’s official website. Bring your valid ID when registering.

(Note: The age group is singles aged 20-40).

(2) Promotional work of the event

1. Continuously broadcast the promotional subtitles of the "Destined to Love You" event on the hotel's electronic display screen.

2. The distribution of promotional posters for the preliminary event from August 1st to 6th will be in the downtown area of ??office buildings and shopping malls.

3. August 5th; Huge promotional posters will be put up on Valentine’s Day to build momentum for the event.

4. Consumption vouchers will be distributed during the event from August 1st to 7th.

5. In the early stage of the event, cooperate with major websites and newspapers to publicize event news.

(3) Activity scene layout work

1. Restaurant peripheral layout

(1) Lover’s magpie bridge shape layout → add to the restaurant’s cultural atmosphere

We creatively designed a large-scale Lover's Magpie Bridge door at the entrance of the hotel, using the cultural customs of the traditional Lovers' Xiangqiao Meeting to add to the hotel's humanistic style and festive uniqueness. In order to attract the attention of consumers, we also invite well-known local photography agencies to join in, leaving the most beautiful figure of your lover for every consumer who enters the store.

(2) Creative layout of the Cowherd and the Weaver Girl → Create more publicity topics

Combined with the entrance of the Lover's Magpie Bridge, the unique character models of the Cowherd and the Weaver Girl are arranged, which not only intuitively increases the appearance of the Cowherd and the Weaver Girl from the peripheral environment The style and culture of the Western restaurant also provide an opportunity for consumers to take photos and pass them on as an effective way to promote the hotel's reputation.

(3) Antique promotional pillars → point out the theme of the event

Abandon the traditional Chinese pillars, creatively design antique promotional pillars based on the lover marketing theme, and label them with " The theme slogan of the event "Destined to Love You" plays a role in promoting the event and creating an atmosphere.

2. Lobby environment and atmosphere layout

(1) Lover’s Chinese lantern layout

Chinese lanterns are set up in the lobby and main aisles of the hotel to add a humanistic style to the hall. .

(2) Design and layout of promotional hanging flags

Unify the design and content of the promotional hanging flags according to the theme of Valentine’s marketing, and arrange them in an orderly manner with creative shapes for event promotion and atmosphere creation. .

(3) Photography photo receiving desk styling layout

Set up the photography photo receiving desk (initially designated as the front desk) according to the actual venue, and arrange it with event-themed styling, such as a sign-in board, Shape gauze curtains, X display racks, etc.

(4) Zonal stage styling and layout

Carry out zoning planning and design, stage creative styling design, and layout based on the actual hotel site.

(5) Light and shadow art equipment layout

Arrange the lighting equipment, light and shadow performance equipment, etc. required for the day of the event based on the actual restaurant venue.

3. Stair layout

Walking on the stairs, whether from high down or bottom up, often gives people a very strange feeling. The unique layout can easily give people a sense of integration.

The warm light purple color, the slightly curved staircase, and some flowers beside it make it look like a happy avenue.