1. Product positioning: Blue Ribbon King is a high-end product, mainly for high-end users, focusing on quality and design, suitable for business occasions; Little Blue King is a low-end product, mainly for ordinary users, focusing on practicality and price.
2. Quality: Due to different positioning, the quality of Blue Ribbon King is better than that of Little Blue King, and the materials and manufacturing technology are of a higher level.
3. Price: The price of Blue Ribbon King is much higher than that of Little Blue King, focusing on luxury and high-end features; The price of Little Blue King is relatively low, and it pays more attention to benefits.
To sum up, the difference between Blue Ribbon King and Little Blue King lies in positioning, quality and price. Consumers can choose products that suit them according to their own needs and economic strength.