Casart is not so good. I bought a washing machine with a price of1w. As soon as I installed the tester, water was sprayed into the machine! Decisive return! A few days ago, my friend said that he also bought a washing machine from casarte, and it was repaired three times a month/kloc-0, but it still hasn't been repaired! I returned it and bought another brand! Quality control is not good!
What are the users who are willing to buy 700,000 casarte for? My answer is to buy a full range of high-end, integrated and intelligent household appliances in casarte, that is, all household appliances, a full set of intelligent systems and a full set of designs, a full set of after-sales services, and high-quality and caring services. Casarte has the most comprehensive category layout, including refrigerators, washing machines, dryers, air conditioners, ice bars, wine cabinets, water heaters, televisions, range hoods, steamers, dishwashers, vacuum cleaners and household appliances. High-end products are complete, which is the foundation of scenes and smart families. Casarte, a high-end home appliance brand owned by Haier, was established in 2006. Casarte has not only built a high-end brand, but also led the industry trend of high-end, nested and intelligent. Casarte established its position in the industry with high-end brand positioning by tapping users' pursuit of spiritual world and high-end quality of life. Later, with a series of original and innovative high-tech products and a global open innovation platform, it achieved a "sudden emergence" in the world's high-end home appliance market, and its market position moved from high-end leading to industry leading. The attitude of consumers of high-end home appliances to the purchase of home appliances depends on the following factors: First, it is rich in functions and can meet their various life needs. In recent years, we are more and more willing to buy high-end home appliances. Among them, high-end refrigerators, high-end washing machines, high-end TVs, high-end dishwashers, high-end steaming ovens and other products have increased by more than 40%.
Second, it is intelligent, humanized and easy to operate. "Conductor" high-end intelligent complete sets of household appliances, built by 25 teams and more than 7,000 people in the world for three years, broke through many manufacturing limits of 10, and has 35 world-leading original technologies and nearly 100 national patents.
Third: Design and appearance can decorate yourself and your living environment.
Fourth: new technology, innovation and core technology. The technology here not only refers to the technology of the product itself, but also includes R&D's design ability, processing and manufacturing technology level, independent creation ability and so on. These capabilities require huge capital investment to achieve ownership and transcendence. The high price of high-end home appliances that combine the latest scientific research results reflects the gold content of high-end brands.
To sum up, the importance of the factors that affect our purchase decision is durable quality, health and safety, leading technology, intelligent control, energy saving and environmental protection. We are willing to pay higher prices for household appliances with new technologies or advanced functions.
On March 23rd, 20021,China Household Appliances and Consumer Electronics Expo (AWE for short) opened in Shanghai. At the AWE opening ceremony, casarte released three sets of household appliances, namely Yinhe, Designer and Conductor, and redefined the whole scene scheme of food, clothing, housing, transportation and entertainment, including intelligent protective clothing, health menu recommendation, one-button baking, sleep-assisting mode, wake-up mode, air conditioning sterilization mode and TV AI fitness. A set can meet the needs of many scenes in modern family life, such as diet health, air and drinking water purification, house cleaning, family entertainment and so on.
Faced with the demand changes brought by new technology waves such as 5G and AIoT, casarte takes the lead in building high-end life scenes in the industry. By building high-end single products into the core network equipment of each scene, we can achieve comprehensive linkage, provide users with high-end intelligent complete solutions including food, clothing, housing, transportation and entertainment, and realize active services to all dimensions of users' lives.
In the smart kitchen built by Casarte, the refrigerator can not only store fresh and precious ingredients more freshly, but also realize the one-click ordering of fresh food and get home in time. When cooking, just prepare the ingredients, turn on the cooker and stir fry, and the range hood will automatically turn on, and automatically set whether to turn on the lighting and air volume of the range hood according to the usage habits; The washing machine on the intelligent balcony can not only care for high-end dresses and bags, but also identify the water quality and automatically generate a care plan, and buy laundry detergent online in time.
Based on the diversification of users' needs, casarte further subdivided the scenarios and launched different scenarios for different users. For example, users with exercise habits mostly want to take a carefree hot bath after sweating, so casarte created a waterfall washing scene after exercise.
What's the next step for the Internet? It's the Internet of Things! If the Internet takes people as the object of connection and service, then the Internet of Things is to expand the object of information network connection and service from people to things, which is the "Internet of Everything". Although there is only one word difference between the Internet of Things and the Internet, there is a world of difference between them. Take the refrigerator as an example. The refrigerator of the Internet of Things is not only as simple as networking, but also intelligent. Through intelligent scenes, let the refrigerator become a healthy lifestyle that understands users and has intelligence. It is also ecological. Around the healthy food scene, build a whole process ecosystem from the place of origin to the table. Refrigerator is no longer just a product, but the intelligent center of this ecology.
Take the refrigerator in casarte as an example: the price of the refrigerator in casarte is around 8,000-30,000 yuan, and its performance is excellent. For example, if vegetables are kept in the refrigerator for at least 65,438+0 weeks, food can be frozen almost immediately, including dry and wet storage, raw and cooked storage, fish storage and so on. Ordinary embedded refrigerators cannot be completely embedded because of heat dissipation or door opening problems, so it is necessary to leave more space when embedding in cabinets to make the kitchen look smaller. However, the free embedded refrigerator in casarte, based on 2cm cooling allowance, 6 1cm box thickness, 90-degree right-angle door opening and 5cm ultra-thin door body, improves the space utilization without affecting the preservation.
Take the washing machine in casarte as an example: the "food networking" of casarte refrigerator is connected with the resources of the Food Association's ecological platform, which brings a complete solution from the place of origin to the table from the aspects of planting, inspection and quarantine, food procurement and cold chain transportation, and provides a safe food experience throughout. Casarte refrigerator has broken all kinds of barriers between itself and the outside world, and brought an intelligent ecosystem, thus providing users with more comprehensive and intelligent services.
In short, in the future, the trend of large-capacity refrigerators, drum washing machines, washing and drying integration and frequency conversion of air conditioners is obvious, and a large number of new kitchen appliances and small household appliances are constantly emerging. At the same time, the appearance design, quality and brand image of household appliances are paid more and more attention by high-end consumer groups.
What are the users who are willing to buy 700,000 casarte for? My answer is to buy a full set of high-end, integrated and intelligent household appliances in casarte, that is, all household appliances, a full set of intelligent systems, a full set of designs and a full set of after-sales services. Casarte has the most comprehensive category layout, including refrigerators, washing machines, dryers, air conditioners, ice bars, wine cabinets, water heaters, televisions, range hoods, steamers, dishwashers, vacuum cleaners and household appliances. High-end products are complete, which is the foundation of scenes and smart families.
Hello, everyone, I have been engaged in the real estate industry for more than ten years and am good at public facilities. Welcome everyone to support me with praise. I will continue to share more knowledge about the real estate industry and answer your questions. * * * I will learn more knowledge necessary for life with you. Thanks for your support. Welcome everyone to express their different views in the comment area, thank you! If you have any other questions, please leave a message in the comment area, and I will know everything and make progress with you. Thank you! Buy some air conditioning, buy something 7788. The kitchen must be two sets of Chinese food, another set of western-style cold food, and the washing machine and drying are almost the same.
I bought a refrigerator in Casart. The noise is low. Sometimes I need to put my ear close to hear if it is running. It's really great.
You really think you bought it? No users buy fake foreign devils with real money. This user is either a celebrity or a big V. It's called joint marketing. Just like how much money sponsors sponsor, they are all products. After the event, the product will be disposed of at a low price. As the organizer or sponsor, this is a matter of fame and fortune, and there is no risk for both parties. This is the same as buying 70 for this, fooling ordinary consumers. It is an internal operation of the company to brush the rocket for the anchor, which is an operational need. You think someone is really stupid enough to brush thousands of dollars for an unknown 50-line network celebrity, but the real boss is the one who brushes dozens of dollars behind.
Casarte's intelligence is reflected in the linkage of the whole house, so buying a complete set of household appliances will bring more convenience.
My mother bought all the old-age houses in Casart. I think the biggest difference is the service. Things are really good, and the brand effect is slowly rising. The price in casarte is high, but it is the same as that of foreign brands.
The tiles I sent in Hangzhou cost a little less per square meter 1000. I really don't know how happy people who buy hundreds of thousands of tiles for decoration are. We don't understand the world of the rich. We can buy a house in our hometown with the money from buying tiles. In the picture, a box of 5 yuan is more than 5 thousand [dizzy].
Casarte has high technology content, and its products are worth the money. The washing machine can automatically detect cloth. This alone is patented technology!