Alibaba has a strong management mechanism and technical means to ensure the authenticity and security of transactions through the real-name authentication of merchants and the supervision of transaction information.

Alibaba has been committed to improving consumers' shopping experience and service quality, and has taken various measures to ensure that customers' rights and interests are protected, such as customer service. Alibaba has been operating for many years, and it has a certain popularity and reputation in the market, and it has also been trusted and recognized by many users.