2. It means that the rice cooker that craftsmen spend a lot of time and energy making can make an ingenious meal. Advertising words of Supor rice cooker. Zhejiang Supor Co., Ltd. is the largest R&D and production enterprise of cookware in China, the second in the world, the leading brand of small kitchen appliances in China and the first listed company in China cookware industry (stock code 002032). Supor was founded in 1994 and its headquarters is in Hangzhou, China.