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National brand: a national brand acquired on the road to a strong country.
1994 Unilever obtained the brand management rights of Zhonghua toothpaste and Meijiajing from Shanghai Toothpaste Factory.

In March 2000, Danone acquired a 92% stake in Robust.

In June 2003, Colgate acquired all the shares of San Xiao Group in Yangzhou, China.

In August 2006, SEB, a famous French small household appliance enterprise, acquired Supor, the first domestic brand.

In 2006, L 'Oré al France acquired Little Nurse.

In April 2007, Johnson & Johnson of the United States acquired Dabao.

In April 2007, Goldman Sachs acquired Shuanghui, the first brand of meat food.

In August, 2003, Fu Nan Battery Company was acquired by its competitor, American Gillette Group.

On September 22nd, 2006, Shell acquired Uni-President Lubricants. Through this acquisition, Shell has become the number one international energy company in China lubricant market.

In 2004, AB Group, the manufacturer of Budweiser, acquired Harbin Beer, the fourth largest beer manufacturer in China.

InBev Beer Group, the largest beer giant in the world, acquired Fujian Jin Xue Beer in 2006. Fujian Jin Xue Beer is the eighth largest beer producer in mainland China.

AB Group acquired Tangshan Brewery in 2006.

In 2004, American John Deere Company acquired Jiamusi combine harvester. Jiamusi combine harvester factory was once the only enterprise in China that could produce large-scale combine harvesters, and its products accounted for 95% of the market share in China. 1997, American multinational company John Deere and Jia jointly invested and became a wholly-owned company in 2004, so John Deere replaced Jia Lian's position in agricultural machinery market, and China lost its independent development platform in the field of large-scale agricultural machinery.

Northwest Bearing used to be a first-class enterprise in China bearing industry, and it was also a designated factory for railway bearing production by the Ministry of Railways. In 200 1 year, the whole west axis is a joint venture with Germany FAG company, and Germany holds 5 1%. In the case that German funds are not in place for a long time and German personnel monopolize the decision-making power, Ningxia requires West Axis to "proceed from the overall situation of attracting investment and resolutely carry out joint venture work". After losing money for three years in a row, Germany bought all the shares in China, and the largest bearing enterprise in the west fell into foreign hands, taking away 25% of the market share of China Railway Bearing. Later, Germany stopped producing railway bearings because the profit was too thin.

The former Dalian Motor Factory was once the largest motor enterprise in China, and it has been shouldering the heavy responsibility of leading the technical development of domestic small and medium-sized motor industry. The former Dalian No.2 Electric Machine Factory was once the vanguard enterprise in the production of lifting metallurgical motors by the Ministry of Machinery. The two motor factories were acquired by West Singapore and Burton, England respectively.

Wuxi Fu Wei is the largest manufacturer of diesel injection system in China, which was acquired by Bosch.

Jinxi Chemical Machinery is a famous chemical equipment production base in China. It has established a joint venture with Siemens, a multinational giant, and the foreign party holds 70% of the shares.

Shandong Gong Shan Machinery Co., Ltd. ranks seventh in the construction machinery industry in China, with an annual production capacity of 8,000 loaders. On June 24th, 2004,165438+1October 24th, the company and Caterpillar formally signed an agreement on acquisition and equity transfer, which is the first wholly-owned enterprise of Caterpillar in China.

Best Buy, the largest consumer electronics retailer in North China, bought a 5 1% stake in Jiangsu Wuxing Electric, the fourth largest household appliance chain in China, at a price of1billion US dollars, thus officially entering the market.

Fang Shuijing, a century-old liquor brand in China, is about to be given a foreign coat. On March 2, 20 10, Fang Shuijing reached an equity transaction agreement with Diageo, an international wine giant, revealing that it would be controlled by foreign capital in the future. Of course, there is also a prerequisite, which is the approval of the relevant state departments. If approved, this will be the first case of foreign liquor brands in China.

Huayao Group: the largest antibiotic production base in China, with sales revenue of 7.8 billion yuan in 2004, ranking second in the whole industry. In 2005, it fell to the fourth place in the industry with a loss of 20 million yuan. The company is in debt trouble. In 2004, the equity reform was carried out. 407 million state-owned shares of listed company Huabei Pharmaceutical were converted into 654.38+0 billion yuan, and another 58.2 million state-owned shares were sold to DSM (the largest API manufacturer in Europe) for 200 million yuan, together with debts owed to Huabei Pharmaceutical. DSM subsequently acquired a 7.4% stake in Huabei Pharmaceutical. In February 2007, DSM bought a 25% stake in Huabei Pharmaceutical for another $35 million. Another contribution of/kloc-0.06 million USD was made to establish a new company in cooperation with the penicillin and vitamin business of Huayao Group, accounting for 49% of the shares. DSM became the second largest shareholder of North China Pharmaceutical.

Harbin Pharmaceutical Group: In 2005, CITIC Capital of Hong Kong and Warburg Pincus Investment Group of the United States jointly invested and obtained the controlling stake.

Gaitianli: On June 10, 2006, Bayer Healthcare (BHC) signed an agreement with Dongsheng Science and Technology Qidong Gaitianli Pharmaceutical Co., Ltd. to acquire the latter's "White Plus Black" cold tablets, "Xiaobai" syrup, "Xinli" cough syrup and other related assets for/kloc-0.72 billion yuan. This is the largest foreign merger and acquisition in the pharmaceutical field.

In February 2007, Sumitomo Corporation and Sumitomo Corporation (China) Co., Ltd. purchased 0/6% and 4% shares of Henan Tian Fang Pharmaceutical Group/KLOC-respectively. Tian Fang pharmaceutical industry has changed from a state-owned joint-stock enterprise to a Sino-foreign joint venture. (At present, most domestic pharmaceutical companies are foreign-controlled joint ventures. )

Hardware and electrical appliances: French SEB bought Supor, the domestic pressure cooker leader: Supor brand sales accounted for 40% of the pressure cooker market. In 2005, the sales of China cookware industry reached 5 billion yuan, and Supor's main business income reached 570 million yuan in the first half of 2006. Supor has the title of China famous trademark and China famous trademark, and the brand evaluation value is 65.438+62.48 billion yuan. In August, 2006, French SEB (the first brand of small household appliances in the world) bought 52.74-6 1% equity of Supor for 240 million euros (Supor and related companies sold 250 million shares of 18 yuan/share 14.38% equity to SEB * * *; Issue 40 million A shares to SEB at the same price, offer to buy Supor 48.6-66.45 million shares), and hold Supor. In August, 2006, among the eight vice-chairmen of china national hardware association Cooking Cookware Branch, six of them, such as Astar and Shenyang Shuangxi, issued a statement opposing the merger of Supor. They pointed out that Supor's sales in the cookware industry have exceeded 20%. According to the Regulations on Mergers and Acquisitions of Enterprises by Foreign Investors in China, the turnover of the acquirer in the China market exceeds 654.38+05 billion, and the market share reaches 20%, or if one party acquires 65.438+00 enterprises within one year, it must report to the Ministry of Commerce and the State Administration for Industry and Commerce. Supor merger touched three of the four "red lines"; Once this monopolistic merger and acquisition becomes a reality, the benign competition pattern in the industry will become vicious competition dominated by price wars and advertising wars, and many domestic enterprises will go bankrupt, which will cause a large number of employees to lose their jobs. In Caitang Town, Guangdong Province alone, there are thousands of small cookware and hardware enterprises. After conducting an anti-monopoly investigation, the Ministry of Commerce officially approved the case in April 2007.

Fu Nan Battery: From/kloc-0 to September 1999, after several transfers, 72% of the shares fell into Gillette's hands in 2003. The Duracell of Gillette entered the China market 10 years, and its market share was less than that of Fu Nan 10%. Fu Nan withdrew from overseas markets after being controlled by Gillette, and half of its production capacity was idle. Today, this battery brand, which once occupied more than half of the China market and ranked first in China, is no longer a national brand.

Robust: Robust was acquired by Danone in 2000, and now Robust brand has basically withdrawn from the market. In addition, Danone also acquired 50% equity of Shanghai Meilin Zhengguanghe Drinking Water Company and 22. 18% equity of China Huiyuan Juice. It also acquired 50% equity of dairy Mengniu and 20.0 1% equity of Guangming. These enterprises have well-known trademarks in China and are the vanguard of the industry.

Arowana, a brand that appears in almost every kitchen in China, has a market share of over 50% and its market competitiveness is eight times that of the second place, Fulinmen. However, it is a foreign-funded enterprise, which belongs to Singapore Kwok Brothers Grain and Oil Private Company Limited, and has nothing to do with China.