1. Crowd positioning of the store

Positive positioning of the store is the foundation of e-commerce operations, especially in this era of fragmented traffic. Only by classifying the crowds finely enough can Only then will the store’s natural traffic grow rapidly.

The advantage of this layout is that all products in the entire store are alternative products for this type of people. In addition to the high conversion rate, the repurchase rate and praise rate are very high.

2. Use new product activities to attract traffic to the store

In the early stages of store operation, all traffic is relatively small. The most important thing as an operator is to find ways to attract traffic to the store. However, the store lacks sales and reviews in the early stage, so it is not suitable for some store promotions. Store new product activities have become the only way to attract traffic without threshold. This is a very important link in the operation process of all online stores.

If you want to fully plan a store event, products are the most important part of the entire process. Therefore, in the product selection process, seasonal traffic products should be the main focus, so that users’ purchasing needs can be used to drive sales. The sales volume of the entire store.

In the promotion process, the use of limited-time promotions, limited-time flash sales and other preferential activities can create a sense of urgency among consumers, and activities such as price bargaining and group buying can also indirectly drive hesitating consumers to close orders, similar to There are many forms and methods of such promotions. You can choose the most suitable promotion method according to your own products.

3. Do a good job in the after-sales work of the store

This is the most important step for buyers to make a purchase. As long as the after-sales service is good, the store can bring more repeat customers. Customer service Buyers' problems must be solved as soon as possible, and negative reviews must be dealt with as soon as possible, especially after many large-scale events. Whether the after-sales work can be handled in a timely manner will determine whether the store can survive the weak period after the big promotion. key.