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What are the conditions for wine agents? What are the minimum threshold requirements?

1. Prepare investment funds

No matter what business you are doing, certain financial support is indispensable, and the same is true for wine agency business. Wine agency business is generally divided into two types, one is store agency, and the other is product agency. In comparison, opening a wine agency business has store support and has more sales channels, but the required investment costs are also more; while not opening a wine agency business, the main consideration is the capital investment in purchasing wine, which requires The cost consumption is relatively small. Investors can choose appropriate investment cooperation methods based on market conditions and their own sufficient funds.

2. Purchase channels

Since you plan to be an agent for wine business, you must pay great attention to the source of the wine. There are two main purchasing channels in today's market, one is purchasing from middlemen, and the other is purchasing from brand suppliers. Compared with the two, the quality of franchised wine brands is more guaranteed when they purchase goods directly from brand suppliers. And by purchasing the wine directly from the brand winery, the purchase price of the wine is relatively affordable.

3. Sales channels and strategies

Sales channels are very important in wine agency business. Although the wine market is hot, it is also accompanied by fierce competition. How to create suitable sales channels based on the market and the advantages of the wines you are agenting is the key to whether the wine agent business will be profitable in the future.

The market conditions in each region are different, and their operation and sales strategies will also be different. For example, some wine stores, based on their own market advantages, cooperate with local supermarkets to create multiple sales channels to achieve profitability.