Mile after mile (Nasdaq: BILI；; ; Hong Kong Stock Exchange: 9626), English name: Bi Li Bi Li. The website was founded on June 26, 2009, and was affectionately called "Mile Mile" by netizens. 2065438+On March 28th, 2008, the company was listed on NASDAQ. On March 29th, 20021,the company was officially listed in Hong Kong for the second time. The domestic headquarters is located at 485 Lizheng Road, Yangpu District, Shanghai. Besides, Billie Billie has branches and offices in other cities in China, such as Beijing, Guangzhou and Chengdu.
Billie Billie is a video website that created and shared ACG (animation, comics, games) content in the early days. After more than ten years of development, an ecosystem has been built around users, creators and content to continuously produce high-quality content. Billie Billie has covered more than 7,000 multicultural communities with the circle of interest, and won the first place in the two lists of "Z-generation preference APP" and "Z-generation preference pan-entertainment APP" selected by QuestMobile Research Institute, and was selected as the most valuable China brand in the "BrandZ" report 1009.
The unique fan culture.
1, rising main culture
Many UP owners called for a large number of loyal fans, and UP owners also actively responded to and interacted with users. For example, the well-known UP black technology laboratory in China has nearly 2 million fans.
2. Barrage culture
The barrage is one of the unique features of Li Li Li. It is an interactive element, and users can display their opinions by inputting words and expressions on the screen during video playback. Compared with other video platforms, the viewing experience of BiLi is unique, and the presentation form of barrage provides a collective experience of * * * singing, communicating, commenting and * * * enjoying.
3. Community culture
Community culture is a very important part of Li Li. Many users have formed their own communities on the Mile Mile, thus forming a unique community culture. For example, the research and admiration of animation and secondary culture in the ACG circle has become a cultural system independent of cyberspace.
Reference to the above content: Baidu Encyclopedia-Bi Li Bi Li