There are two kinds of places: one is where there are more office buildings in the company, and the other is where residents live in dense areas. Choosing a place with more office buildings can ensure the business at noon. Some restaurants in Hangzhou often have too many empty seats at noon and not enough seats at night. Old catering is very concerned about whether the business at noon can be done well.

Second, product positioning, it is safer to follow the trend of food popularity in a city. Jinhua casserole, for example, was very popular three years ago. A casserole shop of more than 300 square meters can do business of 654.38+0 million a day. Gross profit can reach 50% and net profit 30%-35%. By positioning, you can determine the name of the store and customize the menu. It is simple and clear to name the store directly with the special main course or place name. For example, "roast chicken", "boiling fish" and "Tonglu hometown dishes", or directly naming the shop after the place name, both of these effects are good.

Third, decoration. After determining the storefront and positioning, you can decorate it. The consumer demand of customers is rising, and the status of storefront environment in restaurants is becoming higher and higher. A good environment can sometimes be a key factor in the success or failure of opening a store. What's the store environment like? It's not that the more you invest, the better. It is more about design. Sometimes designing a mud wall that reflects the positioning of Tujia cuisine with little money can attract customers.