From my point of view, I think the internet celebrity economy does more good than harm to society. First, the internet celebrity economy drives economic growth. Nowadays, many Internet celebrities rely on live broadcasts or videos to sell things. A large number of fans will buy this product after being recommended by Internet celebrities. This kind of purchase has greatly stimulated the enthusiasm of manufacturers and merchants. The enthusiasm for sales has stimulated consumers' desire to buy and led to a certain growth in the economy. At the same time, many of these purchases are made through online platforms, which to a certain extent has promoted the development of e-commerce platforms. Therefore, I think the Internet celebrity economy has a certain role in promoting the social economy.

Second, the internet celebrity economy has driven the development of related industries. Nowadays, many Internet celebrities sell products to fans through social platforms or some live broadcast platforms. This behavior has promoted the development of these software to a certain extent. At the same time, many Internet celebrities now promote various products, and most of the channels through which consumers purchase these products are e-commerce platforms, which is promoting the development of the Internet to a certain extent and also promoting the development of the express delivery industry. Because Internet celebrities promote these products, the number of buyers has increased significantly, and to a certain extent, it has also promoted the development of these production industries.

Third, the Internet celebrity economy also promotes employment. There are many beauty bloggers on the Internet who, when sharing that they embarked on the path of online live broadcasting, said that they chose this path because they failed in the college entrance examination, telling many people that the college entrance examination is not the only way to go. Yes, but you must study hard. Webcasting has given these people a way to find employment. At the same time, behind a webcaster is the support of a team, which has also led to the employment of some people. Just like ten or twenty years ago, there was definitely no profession related to Internet celebrities, and there was no profession called Internet celebrity team.

But I think that although the Internet celebrity economy has certain benefits, it must also be accompanied by disadvantages. We must dialectically view these disadvantages and benefits and try to avoid the disadvantages as much as possible.