Hello, Chaotianmen hot pot for you to answer (purely original, peer please do not copy and paste)
Chongqing hot pot is characterized by butter as the first, spicy and fresh, to butter will be wrapped in a variety of seasonings, fused together, so as to form the characteristics of the old Chongqing hot pot flavor, and the ingredients in the bottom of the pot in the cooking, the butter wrapped in the ingredients, and give the ingredients a new texture. Whether it is meat or material, because each ingredient has different characteristics, so different ingredients will be in the Chongqing hot pot in the new flavor.
Hotpot choose to join the form of cut into the hot pot industry is better, and to join the need for a certain brand joining costs, but you go to observe, research for a period of time, research more than one brand you will find that some brands charge a very high fee, while some brands charge a very low fee, and even do not want to join the cost of fees have, this is how?
In fact, this is a brand power of the reason, create a brand is actually very simple, but the difficulty is to make a brand to form an industrial reputation as well as industrial awareness, for example, you are an unknown small brand, on what basis do you charge a higher cost of joining the cooperation? In addition, some of the net red brand also need to be through the hype and so on to confuse people who are interested in opening a store, more fast recruiting type of brand to set up an extremely deep set.
The significance of charging a franchise fee is that the investing owner can participate in the hot pot industry in the form of brand franchise cooperation, so that he or she can use the brand's door, VI, base materials, etc., in addition to learning from the brand's mature operational techniques and programs, which is also an intangible wealth.
Taking Chongqing old Chaotianmen as an example, in Chaotianmen more than 1,000 chain stores (including Dubai, Spain, Mexico, South Korea and other overseas stores), most of the partners are rushing to the Chaotianmen hot pot popularity, taste, and non-legacy of the base material technology to cooperate.
Some people would say that joining is not recommended, this is a layman's statement, the significance of joining the partnership is not only directly with the brand's flavors, while the brand's store through the years, accumulated a wealth of mature management operations guide, the big brands will also be one-on-one guidance on the operation of the cooperative store, so that shopkeepers less detour, less pit, which is another important significance of joining the The main point is that it is important to have a good understanding of the meaning of the word "business".
So the key to two points, one is whether you choose the brand has a strong operational capacity, can bring what help, if they encountered operation, management difficulties, the brand can not even help you to develop solutions, which is to join the drawbacks of the existence of a small brand, so that you go to the cooperation of the brand and what is the significance of it? There is also a suggestion to avoid the net red, fast recruiting class brand (remember).
Above, the original answer, peer please do not copy forward (or report), such as satisfaction, hope to adopt, praise.