Extended data
Dong 'e Ejiao Co., Ltd. belongs to China Resources Group, a central enterprise. It was formerly known as Shandong Dong 'e Ejiao Factory. It was established in 1952, and was reorganized from a state-owned enterprise into a joint-stock enterprise in 1993. 1996 became a listed company, and on July 29th of the same year, A shares of Dong 'e Ejiao were listed on the Shenzhen Stock Exchange. The company is a large-scale production enterprise of Ejiao and its series products in China, with more than 4,800 employees, total assets of13.87 billion yuan and market value of more than 30 billion yuan. The company produces and manages Chinese patent medicines, health care products and biological medicines, with 3 well-known trademarks in China, 2 confidential varieties and 8 protected varieties. Besides domestic sales, the products are also sold to Hong Kong, Macao, Southeast Asia, Europe and America 10 countries and regions. In 20 18, the company realized operating income of 7.34 billion yuan and tax revenue of1490 million yuan.
Dong 'e Ejiao has been a royal tribute from Han and Tang Dynasties to Ming and Qing Dynasties. According to historical research, Ejiao has been used for 3000 years. Ejiao has been praised as a "blood-enriching medicine" and a "nourishing national treasure" since ancient times, and it has been listed as a "top grade" in Materia Medica in all previous dynasties, calling it a "holy medicine", and Shennong Materia Medica Classic, the first monograph on pharmacology in China, called it "taking it for a long time, and benefiting qi". After finishing, there are more than 3,200 ancient classic prescriptions about Dong 'e Ejiao.
Brand culture:
As the mission of Dong 'e Ejiao, "Longevity for People and Saving the World" condenses Ejiao's care for life and health for 3,000 years, and expresses that Dong 'e Ejiao should become a big health industry in promoting social development, contribute to people's health and longevity, and realize the value orientation of enterprise development and evergreen foundation, which embodies the lofty ideal and outstanding pursuit of Dong 'e Ejiao people.