First, you can define a type of product, price, taste, health, etc. and give appropriate suggestions based on customer needs. This is similar to the concept of careful selection, you help customers save time.

Secondly, you can tell a story about this wine. For example, take Yunmen Maotai Wine, which is one of the companies that produces Maotai-flavor wine. For example, if you say Tan Liquor, what is it? Old wine has a large reserve, so its wine body will be very stable. For example, in the abstract, you can immediately say one sentence to pick out the leaders of all things and gather the most important things in life. Hey, this is all called storytelling.

Thirdly, you have to create a scene. For example, if you want to sell me a wine, you can’t say it is the Panama Gold Medal for Ancient Brewing. You said that this wine has a comfortable burnt aroma in the sauce aroma, a hint of burnt and thick dessert, and a floral aroma, the sweetness of spring flowers. As a sommelier, I am very interested in it, and I can't help but verify it. Sometimes when I see other people selling wine, I sometimes get anxious. I always tell others in that place that this Maotai-flavor wine is particularly good and has a particularly pure taste. Then you might as well tell him, for example, don’t drink this wine in a hurry, wake up for 20 minutes, and then because you don’t often drink soy sauce wine, don’t have expectations for the first three glasses, but you should taste this glass of wine carefully from the fourth glass. , you can feel the thick aroma and long aftertaste of the sauce.