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Catering glory, Guanghua Lanjiang

1. Vigorously create a famous city of Chinese food culture. In May last year, it first successfully passed the acceptance inspection of Zhejiang Province's famous food city; in November last year, it also passed the acceptance inspection of China's famous food culture city.

2. The 6th Lanxi Food and Shopping Festival was successfully held, with a colorful competition of famous Chinese snacks and a refreshing display of tofu banquet with hundreds of cuisines and flavors.

3. There are monthly activities and competitions every quarter.

Activity status

——In early February, Lanxi Catering (Cooking) Industry Association participated in the Pan'an Fangqian Snack Experience Happy Tour organized by Jinhua Catering Association to learn about snacks Promote relevant practices.

——From mid-May to June, two batches of restaurants and hotels will be organized to participate in the Zhejiang Provincial Catering Service Management Professional Ability Standards Training Course. Improve the quality of the service industry itself.

——In August, the association organized the chairman unit of the governing unit to participate in the "Second China Hot Pot Industry Chain Franchise Development Conference" event in Guangzhou, learning from enterprises to adapt to the current mainstream trends of market changes and social development, and releasing new potential to achieve rapid and steady development of the brand.

——In December, a warm and thick red scarf was given to the children in Wenchuan County, Sichuan Province by voluntarily donating the "Red Scarf Love Package", and with the love of Lanxi Catering people, Give them some warmth in the cold winter.

In addition, organize and participate in various snack activities.

——Participate in the "Second" Mother's Rice Ball Competition in Youbu Town.

——Participating in the Yunshan Street "Remembering Food" series of activities, "Mom's Taste" held a traditional small on-site display on Gaotiantai, and selected Lancheng's traditional snacks that were "most popular with mothers".

——The first "Cook Girl" competition in Xiangxi Town was exciting. The cooks take turns in the fragrant orchard, showing the hard-working, simple and virtuous heart of Xiangxi women.

——The launching ceremony of the 2018 "Township Tour to Jinhua in Central Zhejiang and Summer Rural Parent-child Study Tour" was held at the Tourism Distribution Center Square of Zhiyan Village, Huangdian Town.

——Participated in the launching ceremony of snacks such as Shuiting mochi, black rice dumplings, sugar balls, and thousand-layer cakes.

——In the golden autumn season, more than a thousand people from all over the world come to participate in the 4th Jinlan Wong Tai Sin (Xiake) Ancient Trail Trail and the 2018 Lanxi International Cross-Country Challenge. Athletes enjoy temporary food in the underground river Street, you can enjoy more than 20 kinds of special snacks of Lanxi - Lanxi chicken dumplings, water rice cakes, meatballs, tofu dumplings, wheat bells and so on.

Participation status:

——In mid-April, the "First Zhejiang Province Named Snacks Finals" featured more than 200 kinds of delicacies from 120 teams across the province in Pan'an County. Zhenxia Village took part in the competition, which was the largest provincial competition in the past years. Lanxi Catering (Culinary) Industry Association organized 9 well-known local catering companies and 10 special snacks to participate in the competition and won a lot of prizes. Six snacks have won the title of "Zhejiang Famous Snacks". Another 7 snacks won the gold medal in the competition, and 3 snacks won the quality award.

——In early May, the fourth enlarged board meeting of the Zhejiang Catering Industry Association and the Zhejiang Catering Industry Development Conference were held at the Hangzhou Peace International Convention and Exhibition Center. Lanxi Catering Association participated in this meeting as a director representative and organized Lanxi specialty snacks to participate in the exhibition. This snack exhibition was fruitful: 5 snacks won gold awards, accounting for 25% of the province's total gold awards, and 12 snacks won silver awards. Xu Liufu, the chef of Fuyun Villa in Lanxi City, won the title of "Outstanding Chef in the Catering Industry of Zhejiang Province".

——In September, coinciding with the 40th anniversary of reform and opening up, at the China Zhejiang Catering and Food Expo and the 8th Zhejiang Chef Festival, the home of the world-famous G20 Summit, the Zhejiang Catering Industry Association awarded Lanxi Catering The industry association has won eight awards including "Outstanding Contribution Unit of Zhejiang Catering Industry Association in the 40 Years of Reform and Opening Up". The Baichu Baiwei Tofu Banquet in the Lanxi exhibition hall at the expo, as the only work using tofu as raw material, was even more brilliant at this festival. Its natural product characteristics and strong bean flavor, as well as the masters’ careful attention Various exquisite dishes made with love allow people to intuitively feel the charm of good ingredients through delicious food. The association also organized an exhibition of Lanxi's famous snacks and local products to fully display the city's special dishes, snacks, local products, brand enterprises and famous dish chefs, to show the world the culture of Lanxi's ancient city, ancient town and ancient village, highlight the beauty of Lanxi's food, and vigorously promote our city The gourmet resources and catering culture characterized by "The world is south of the Yangtze River, taste Lanxi".

——In November, the third Zhejiang Province Local Specialty Dishes Skills Competition was held in Kaihua, focusing on dish innovation, technological innovation, broadening thinking, creating local speciality catering brands, and exploring high-quality and characteristic ingredients. , the Manjianghong trio represented the Jinhua region and won the first prize for the group; Xu Jiangyi won the individual special gold medal and the title of "Zhejiang Golden Blue Collar", and Tang Shengguang and Jiang Haizhong won the gold medal.

4. Learn and communicate, build catering talents, and establish Lanxi catering brand

- Actively communicate with the China Cuisine Association and Zhejiang Catering Industry Association to strive for opportunities for members to study and exchange abroad. , providing a talent forging and brand display stage.

——Declared and passed the acceptance of one famous Chinese catering store: World Trade Hotel; one famous five-diamond catering store: Lanxi Manjianghong Catering Co., Ltd.

——Zhang Zhiyu was awarded the title of Person with Outstanding Contribution to the Skills Inheritance of China’s Catering Industry in the 40 Years of Reform and Opening Up, and went to Beijing to attend the meeting. Cao Xiaolin of Xiaolin Restaurant won the China Culinary Artisan Award. Zhou Jianhua won the title of China's top ten famous chefs.

—— Actively guide members to improve their own quality. In 2018, the association applied for and passed 6 Chinese cooking masters, 8 Zhejiang cooking masters, 1 Zhejiang pastry master, and 5 Zhejiang famous pastry chefs.

5. Strengthen exchanges among members and promote industry development

——Zhang Zhiyu Studio held the "Lanxi First Health Medicinal Diet Exhibition" event at Youbu Xiaoping Hotel. The participating cooking masters carefully prepared a healthy menu for display, showing the beauty of life through cooking.

——Zheng Shougen, a senior master in the Lanxi catering industry and consultant to the Catering Association, Zhang Zhiyu, an international artistic cooking master and executive vice president of the association, and Pan Xiaozhong, a Chinese cooking master, at the "Partial Eclipse Team Health Noodle House", the vice president unit of the association The development trend of Lanxi beef noodles was discussed, and the market analysis was conducted. At the same time, on-site guidance was provided on the colorful noodles in the store. They looked at the raw materials used in the kitchen and the production process of colorful noodles, and put forward ideas for improving the cooking technology of colorful noodles to promote the comprehensive "upgrading" of colorful noodles.

——The team led by President Zhao Xiaohong went to the "Fu Shang Bao" of Jinhua Yitong Catering Technology Consulting Co., Ltd. to visit, study and exchange, and Liao Lifei, chairman of the vice-president's unit, Yitong Catering Technology Consulting Co., Ltd., introduced the company development history and business philosophy. Everyone exchanged views on the current status and future prospects of the development of Lanxi snacks, and conducted in-depth discussions on snack product improvement, brand building, publicity and promotion, etc. They all agreed that we should start from small things, make our own specialty products, improve brand awareness, and win glory for Lanxi.

Compiled by Chen Shuihe on the morning of July 20, 2019, pictures provided by Ms. Xu Xianghua