The first is the person who sets the game (the person who runs the casino)

The second kind of farmer (banker)

The third type is the person who bets (gambler)

More than 90% of the world is the third kind, that is, gamblers. The remaining 10% are the first two.

Give a chestnut to help you open up your mind: people who do business all do the following three things:

One: bronze: in the traditional way, spend your own money to gamble.

One day, you found a business opportunity and thought you could start a business, so you tried to start a business, and then you used the money you had saved for many years+borrowed money from friends+got a bank loan, and finally raised 3 million yuan, and then started a business. This method belongs to debt investment. That is, you start a business in debt, which is what 8 adults do. Once the company fails, all your assets will be lost. It's equal to placing your own bet, and if you lose, you will lose directly.

Two: Diamonds: Big Boss level, betting with other people's money.

Make a plan on how to develop the company, how to plan it, gather the classmates, friends, customers and bosses we know around us, get them together to talk about science fiction story, and explain clearly the idea and process of how we should invest 2 million yuan and earn 200 million yuan in the future, and then sell 30% of the shares at the price of 2 million yuan, so that everyone can join in and do it together. As long as someone believes what you say and your science fiction story speaks well, someone will join in and do it together. If you do this, you will get a lot of salary even if the company is going to close down and the investors' money is lonely. Moreover, you will not owe a penny of foreign debt, and all the losses are shareholders' money, which belongs to equity investment. It is equivalent to betting with other people's money.

Three: the king: that is, the top players, they earn all the bettors' money.

There is also a higher level of play, which is to raise funds publicly from the whole society. Each investor can enjoy the corresponding income of the company in the future according to the proportion of contribution. Investors can trade their own shares, and then make the company's valuation a little higher, with a valuation of1000 billion. As soon as it opens, you will be worth billions. Find an opportunity to cash out and make your wealth free directly. This is called issuing stocks. That's how big companies play. When the investors enter, the banker and the opener have already started to prepare for the harvest and leave. It's totally different to start a business with people with different thinking and different patterns.

This is the difference between making money, making money and getting rich.

The third kind of gambler is making money, the banker is making money, and the person who sets up a casino is making money. What is the difference between the three?

For example, if a gold mine is found in a mountain, everyone will go to dig for it collectively. If you follow suit at this time, the probability of digging is very small. What you have to do is no longer to join the mining brigade, but to sell water, books on gold mining skills, tools on how to dig gold quickly and earn money from people who want to dig gold.

In this era, the core essence of making money is to make money for those who want to make money. In other words: whoever wants to make money, make money from these people.

What do you think is the reason why Wechat business can do so much? It is because they are making money from people who want to make money. At that time, the "stall economy" was a fire, and the first beneficiary was not the vendors who set up stalls, but Wuling Hongguang, because he could provide stall cars and stalls for stall owners.

Meituan doesn't have a restaurant. As a result, there are countless people eating at his house. The restaurant doesn't make much money by working hard. Meituan, which doesn't have a restaurant, makes a flying profit. The market value has broken 1 trillion, relying on an APP.

Look at how you operate, such as rent, water, electricity, staff salaries, venue decoration fees, working hard, sleeping later than dogs at night and getting up earlier than chickens in the morning. How much money did you make in a year? Isn't it worth thinking about?

Alas, Dad doesn't have goods, there is no hotel in any network, and there is no train or plane in Zhixing, but they earn much more money than companies with goods, hotels and planes. What is the reason? The answer is: they are the people who started the game, not the people who set the game. They earn money from insiders, that is, bankers and gamblers. Bankers are restaurants, hotels, airlines, and gamblers are consumers. He Hongsang has opened many casinos, but he never gambles, because he is a game maker. He knows that the real way to get rich is to earn money from insiders, not to gamble, but to think about how to earn money from gamblers.

So don't "gamble" if you can. You don't "gamble", but be the person who runs the casino! You can't be a "chess piece" at the mercy of others, but a person who plays chess outside the bureau.

Give an example of practical operation: (I understand that I will never be short of money again)

If you are good at making steamed buns, the steamed buns you make are delicious, and you want to open a steamed bun shop to make money, then you have to understand a question: Do you want to make money by selling steamed buns or selling steamed buns shops?

If a plate of wonton 15 yuan, the net profit is 5 yuan. If you want to earn 1 100 million yuan, have you calculated how many plates of wonton you will sell in your life? To sell 20 million plates of wonton! You can't live to 100 in this life. But if you don't make money selling wonton, make money selling wonton shops, the result will be different.

You have standardized the method of opening a wonton restaurant, ingredients and the process of making wonton like KFC: how much oil to put, how to stir the meat, how to control the temperature and so on. Then hold a business invitation meeting to let others join your wonton restaurant. You charge 50,000 yuan for joining a wonton restaurant, 200 stores are 1000 million, and 2,000 stores are 1 100 million.

This does not include all the training fees you charge. You provide the franchisees with flour, stuffing, oil, ingredients and machinery, decoration and so on.

Do you know how KFC and McDonald's are chained all over the world? What they earn is not the money of customers in the store, but the money of franchisees.

You only need to set up a semi-finished processing site, semi-process all wonton and dishes, and deliver them to the franchise stores. The stores only need to heat them up a little to serve. To be a fool-like operation, that is, a fool can learn the operation in three days, without the intervention of chefs and without dependence on chefs and capable people, so that you can copy and expand quickly. At this time, you are the game maker, that is, the person who runs the casino, the franchisee is the banker, and the customer is the gambler. No matter whether the store makes money or not, you will always make a steady profit. Because you never earn money from customers, but from franchisees. Zhengxin Chicken Chop is very famous, right? You can look at it on the street. There are their shadows every few stops and streets. Now it has 10000 stores.

Don't make money selling wonton, then you can only be a bureau person. If you want to make money selling wonton shops, you are the bureau person. This is the difference between a game setter and an incoming player.