As the Mid-Autumn Festival holiday approaches, many people find that the market for mooncake gift boxes is uneven. Although most mooncake gift boxes have different brands, the prices are not much different. For example, the prices of brands such as Daoxiang Village and Imitation Meal range from 100 to 400 yuan. There are also some brands whose mooncake content is a little low at the same price. For example, a Hong Kong Maxim moon cake from a high-end supermarket in SKP, Beijing, is priced at 338 yuan, but its content is only 360g, which is relatively high. But some moon cakes cost thousands of dollars, but there are no moon cakes in the gift box at all. The reason why it is so expensive is that there is still consumer demand in the market, and some people will deliberately choose expensive packaging boxes to place other gifts.

Prior to this, the relevant departments have made requirements for mooncake gift boxes, explicitly requiring manufacturers not to mix mooncakes with other gifts in the form of gift boxes, and not to allow mooncake gift boxes to be packaged in mahogany or metal, but many merchants still choose to sell illegally. A salesperson said that every year, consumers come to ask about mooncake gift boxes with high packaging quality, and they also want to exchange mooncakes for other gifts, so they provide both the sales of packaging boxes and the separate sales of mooncakes, which leads to the situation that a gift box costs 2,398 yuan but there are no mooncakes.

We all know that gifts may not be affordable. Many times, consumers need exquisite packaging, and some people also want to match their own gifts, which gives businesses new ideas, exploits the loopholes in regulations and provides consumers with various services. Generally, the price of gift boxes packed with precious metals and mahogany is often very high, so even if there are no moon cakes in the gift boxes, the price can reach thousands of dollars.

No business, no killing. Similarly, without demand, there would be no market. Although the relevant departments have repeatedly banned illegal sales, over-packaging and mixed sales, the moon cake gift box market is still so chaotic. In the final analysis, consumers' demand for exquisite packaging is still high.