Now the box lunch (takeaway) has started branding operation. Of course, it is also the inevitable result of pursuing long-term operation.

If you want to increase the profits of lunch boxes, you can achieve cost control through digital management and increase product bargaining space through brand operations.

If box lunch takeout enters into brand development, then the core factors that restrict profits include the following aspects:

1. Procurement link 2. Vegetable processing link 3. Sales promotion link 4. Distribution link.

The above four core links need to be continuously optimized in order to reduce costs and increase profit margins.

Therefore, most mature companies have implemented digital management to achieve digital cost and profit control.