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Palace Crispy Beef Patties, can you call it this name if you don’t join? Is it illegal?

You can’t call this name if you don’t want to join. Calling this name if you don’t join is illegal and is an infringement.

Palace Crispy Beef Patties is a chain snack bar. It is absolutely not allowed to use other people’s brand names without joining the franchise. The brand names of every well-known brand have been registered with the Industrial and Commercial Administration Bureau. , is protected by law. It is illegal to use someone else's registered brand name without permission and is an infringement. Therefore, you cannot call this name if you do not join.

Franchising means that the enterprise organization authorizes the service mark to the franchisee, so that the franchisee can use the image, brand, reputation, etc. of the franchise headquarters to attract consumers in the commercial consumer market. .