The value of means of production consumed in the production process, the value created by laborers for themselves, and the surplus value created by laborers for society. Penetration pricing, fat pricing, mantissa pricing, integer pricing, discount pricing and regional pricing. According to the different links of commodity circulation, the value of agricultural products consists of three parts: first, the value of means of production consumed in the production process, second, the value created by workers for themselves, and third, the surplus value created by workers for society. The pricing strategies of agricultural products include penetration pricing, fat pricing, mantissa pricing, integer pricing, discount pricing and regional pricing.