For modern people, one of the very favorite desserts is milk tea. Many people, especially girls, simply can not go a day without drinking milk tea. However, it seems that the milk tea store is very hot, why some people say, is a milk tea store nine losses? First of all, because the cost of milk tea store is relatively not high, the return is still relatively high, there are a lot of people want to engage in this industry, want to open a milk tea store to earn some money. However, due to the increasing number of people in this industry, this has led to the saturation of this industry, what is meant by saturation? It means that the industry basically won't fluctuate much anymore.

This tells investors that even if you're in the business, there's not much of a future for this industry. And, it is very difficult for a milk tea store to make a flavor that is not at all similar to other stores. Definitely, there will be a lot of similarities in taste with other stores, so it is hard to attract customers without a good reputation and special signature drinks. This is also why there are many milk tea stores are rarely patronized, because there are just too many people opening five or six milk tea stores that can be found on the same floor alone in a shopping mall.

And then there's the fact that a lot of milk tea stores are expensive, even for milk tea stores that you've never heard of before, a cup of milk tea costs more than ten or twenty dollars, and the price is completely out of proportion to the store's reputation. There is also, some of the milk tea store is no store, is a counter, then this environment but also so high prices, it must be very difficult to recruit guests, and, many of the milk tea store drinks are repeated, then in that case, why not find a cheaper store? For example, stores like COCO Happy Lemon, Honey Snow Ice City and so on.

So it's not because of the expensive price of the ingredients that milk tea stores lose money, but because of the poor business of the stores, which leads to very few milk tea stores making more profit. The well-decorated milk tea stores are basically more expensive, which discourages the student party.