Guijie (Ghost Street) is the name that Beijing people give to the restaurant street in Dongzhimen, Dongcheng District. It starts from the west end of the Dongzhimen Overpass of the Second Ring Road in the east and ends at the east end of Jiaodaokou East Street in the west.

Guijie is surrounded by numerous embassies, which gives Guijie a unique geographical advantage. The profits generated by foreign guests alone for Guijie are as high as 35 million yuan every year.

Due to the formation of the hot market, Ghost Street has become a household name in Beijing. Of course, many people have also seen the huge business opportunities here. Even the local government initially rejected the strong management but later supported it. The District Commercial Committee It was also named "Dongnei Restaurant Street". However;

After all, the word ghost is not elegant, so the capable people of the Dongcheng District Committee thought hard about changing the name of the ghost street, but the bosses did not buy it because they were afraid that changing the name would damage the feng shui. It’s time to write this; someone discovered that the word “簋” with the same sound but different characters was found in the dictionary, and it was also related to food, so they started to publicize it and even made a big sign of “簋” on the bridge on the Ghost Street side of the Dongzhimen Overpass. Bronze statues, so there is now the civilized "Guijie".