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Korean cabbage is a diamond in the rough? Why don't Koreans switch to other vegetables?

South Korea, which has been clamoring for internationalization and globalization since the early 1990s, is keen to proclaim to the world the superiority it has always boasted of domestically, which is by no means a bad thing. The problem is that South Korea has always emphasized ? we? s cultural superiority, but lacks the attitude to learn more about the world's best cultures and digest and absorb them.

The idea that the more Korean it is, the more worldly it is? , is a product of this realization. For example, it is fundamentally wrong to dream of going international with a novel scheme such as the Spicy Cabbage Contest of the Century in order to show the world the merits of spicy cabbage.

Spicy cabbage is an indispensable food for Koreans at every meal, and it is safe to say that no one can deny that spicy cabbage represents Korea's boastful local food culture.

Some of my friends who studied in Japan said they couldn't eat without spicy cabbage, and some of them even had it sent to them by airmail. In their words, although spicy cabbage is sold in Japanese supermarkets, but the price is expensive, and because it is processed in Japan, the flavor is much worse, not delicious.  

It became a hot topic at the 1990 World Soccer Championship when the Korean team's air-shipped spicy cabbage broke its packaging and foreigners protested about its sickening stench. Even if Koreans themselves like it, it may not be liked by people all over the world and become an internationally accepted food. Self-appreciation of spicy cabbage as an international food just exposes Koreans' paranoid nationalism.?

As long as the spicy cabbage does not have universal affinity and charm, want to become an international food, it is only? a dream of Nanke? The only people in the world who advocate the superiority of spicy cabbage are Koreans. What is common in Korea may not work in the world.

Instead of shouting ? We? s superiority, it is better to create a culture that is truly superior and universally recognized in the world. This attitude is the most important thing. Internationalization, as Koreans understand it, is nothing more than showing your face to the world: ? I am a Korean, please remember us since you have already met us. It is really childish.